Executive - Digital Marketing & Product Communication

To Strengthen our Strategic Marketing & Communications Team, we are looking for a Creative and Entrepreneurial professional to support our Strategic Marketing and Communication Initiatives

Executive – Digital Marketing & Product Communication

Location: Thane, India

You will be mentored by our passionate leadership team and work closely with strategic marketing, portfolio, technology and business teams to create impactful communication and strengthen Optime's market presence.

At Optime, we believe in fostering an environment that is not only growth-oriented but also places a high value on our people. If you are structured, driven and passionate about building effective digital communication and product-focused engagement, we invite you to be part of our growth journey.

Your Desired Qualifications and Requirements

• Graduate in Marketing, Communications, Digital Marketing, Graphic Design or a related field from a recognized university / institute

• Minimum of 1-2 years of post-qualification experience in Digital Marketing & Content Design roles

• Strong hands-on capability in developing engaging and effective communication creatives across digital and brand communication platforms

• Strong design orientation with the ability to translate technical or product-related inputs into impactful market-facing communication

• High level of Proficiency in tools such as Canva, Adobe Illustrator, Photoshop, PowerPoint or similar platforms

• Good understanding of:

o Creative design and development

o Digital communication and campaign execution

o Website content management

o Social media content development

o Product communication and marketing content coordination

• Prior hands-on experience in creating and managing brochures, product sheets, emailers, social media creatives, presentations, and website content

• Demonstrates an entrepreneurial mindset with a strong focus on:

o Organization and planning skills

o Creativity and communication effectiveness

o Attention to detail.

o Ownership and proactive execution

Your Primary Accountabilities

• Design and develop impactful creatives for social media, website, presentations, brochures, product sheets, emailers, and other communication materials

• Drive digital communication initiatives that strengthen Optime's brand visibility and customer engagement

• Support the planning and execution of digital campaigns aligned with business, branding and engagement objectives

• Manage and update website content to ensure relevance, accuracy and alignment with current business priorities

• Support the upkeep and enhancement of Optime's communication tools and digital assets

• Manage product information from a marketing perspective, including coordination and organization of product-related communication content across platforms

• Work closely with portfolio, technology and business teams to develop clear and effective product communication materials

• Support customer-facing engagement initiatives through structured communication programs and marketing outreach

• Track responses and engagement generated through communication initiatives and support timely internal follow-up

• Maintain marketing content repositories, digital assets and communication records in an organized and accessible manner

• Ensure consistency of brand identity, message quality and visual standards across all communication touchpoints

• Coordinate with external agencies, website developers, designers or other partners wherever required to support execution excellence

What do we offer

· At Optime, we offer more than a job; we offer a career with purpose

· A dynamic, empowering work environment where your contributions truly matter

· Strong focus on learning, development, and long-term growth

· A culture built on trust, respect, and collaboration

· Exposure to global technologies, customers, and innovation-driven projects

· An opportunity to be part of a company that values people as much as performance

At Optime, you are not just an employee; you are an integral part of a community that believes in making a positive impact in the industry. Come, thrive with us at Optime, where your potential is our priority.

By joining Optime, you become part of a company that places a premium on its employees, encourages innovation and values the expertise you bring to the table. If you are ready to embark on a journey with purpose, growth and a team that trusts and respects its members, we look forward to welcoming you.

Skills Required
product communication , Graphic Design, Digital Marketing, Powerpoint, Digital Communication, Creative Design, Content Design, Photoshop, Adobe Illustrator, Canva