Salary : Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links
What You Should Know About This Job
About the job
About Avinyaa EdTech :
At Avinyaa EdTech, we're not just building a product - we're building possibilities. We are an education technology company committed to making future-ready careers accessible for everyone. Through a learner-first approach, we provide skilling pathways, mentorship, and practical career support to help individuals unlock their full potential.
We're driven by a team of passionate technologists, educators, and designers working on high-impact solutions. If you're excited about technology with a purpose and love solving real-world problems, you'll feel right at home here.
Role Description
We are looking for a dynamic social media & Content Marketing Executive to lead our presence across major platforms - Instagram, YouTube, LinkedIn, and X (formerly Twitter). This role is focused on content creation, digital engagement, and brand storytelling. You will also support influencer marketing initiatives and help shape the voice of Avinyaa EdTech across channels. If you're creative, detail-oriented, and thrive in a fast-paced environment, this role is for you.
Key Responsibilities :
Platform Strategy & Management
Manage and grow our social media presence across Instagram, YouTube, LinkedIn, and X
Plan and schedule platform-specific content aligned with brand objectives
Monitor platform analytics to inform strategy and optimize performance
Content Creation & Execution
Conceptualize and produce engaging content : reels, videos, carousels, and post captions
Work closely with designers, video editors, and content writers to deliver creative assets
Stay on top of social trends, formats, and audience preferences
Influencer Marketing
Identify and coordinate with relevant influencers for campaigns
Track performance and engagement of influencer collaborations
Support in planning end-to-end execution of influencer-led promotions
Community Engagement & Reporting
Engage with followers, respond to comments and messages
Track content performance and generate reports to measure ROI and engagement
Collaborate with cross-functional teams for campaign alignment and feedback
Education & Skills :
What You Bring :
Why Join Avinyaa EdTech?
Social Media Executive • india, India