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Search Marketing Account Director

Search Marketing Account Director

PepperRepublic Of India, IN
10 days ago
Job description

Pepper Content (www.Peppercontent.Io) is building a global content marketing platform that brings companies and content creators together to scale up content creation processes across 75+ content verticals and 150+ content categories. Over the past 4.5 years, over 100,000+ freelance content creators have applied to be part of the Pepper network of which we work with the top 5% of talent, and on the other end - we work with over 2500+ customers like Amazon, Adobe, Google, HDFC Bank, Adani, and the majority of the startup ecosystem.

You should apply if :

  • 10-12 years of proven experience as an SEO specialist or similar role, with a track record of successful SEO strategies and results.
  • Deep understanding of search engine algorithms, ranking factors, and best practices in SEO.
  • Proficiency in keyword research and analysis tools.
  • Strong analytical skills with the ability to analyze complex data sets and draw actionable insights.
  • Experience with SEO tools like Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
  • Solid knowledge of HTML, CSS, and website development frameworks.
  • Excellent communication and leadership skills.
  • Ability to work in a fast-paced, deadline-driven environment.
  • Up to date with the latest industry trends and changes in search engine algorithms.

Responsibilities-

  • Complete ownership of post-sales business delivery & growth of multi-million dollar client portfolio of top global brands
  • Defining organization construct for rapid scale. Deliver performance and efficiency in the rapidly growing Business Operations team
  • Oversee client account performance as Branch Head.
  • Cultivate a data-driven culture to drive successful digital marketing campaigns.
  • Pioneer search marketing services and lead growth in other digital marketing offerings.
  • Implement advanced tracking and reporting standards for Enterprise clients to optimize ROI.
  • Introduce cutting-edge business analytics and performance tracking practices for streamlined agency management.
  • Develop and execute comprehensive SEO strategies aligned with organizational goals.
  • Conduct thorough keyword research and analysis to enhance search rankings and organic traffic.
  • Optimize on-page and off-page elements to improve search engine visibility and credibility.
  • Collaborate with web developers to address technical SEO issues and ensure efficient crawling and indexing.
  • Work closely with the content team to optimize content for maximum organic search visibility.
  • Monitor and analyze key SEO metrics to evaluate strategy effectiveness and recommend improvements.
  • Stay updated with industry trends, search engine updates, and best practices in SEO.
  • Lead and mentor a team of SEO specialists, collaborating with cross-functional teams to align strategies with business objectives
  • Benefits at Pepper :

  • Paid leaves for new parents
  • Paid Menstrual Leave
  • Flexible work timings
  • Medical Insurance coverage for all employees and dependents including Parents or In-laws
  • COVID 19 insurance coverage for all employees and dependents including Parents or in-laws
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