Associate Director - Marketing Research

What You Need

• 7+ years of relevant experience  in market research, strategic consulting, or product marketing with a track record at top consulting (MBB) or leading SaaS technology companies. Experience in healthcare technology or healthcare IT is highly preferred, and a Master s degree is a plus.
• Proven White Paper & Thought Leadership Expertise :   Demonstrated ability to craft in-depth, influential white papers, executive summaries, or reports that resonate with senior stakeholders and establish brand authority.
• Technical Proficiency :   Expert-level understanding of survey design, data analytics, and research methodologies.Experience with SPSS, SAS, Power BI, Tableau, Python, or R is a plus.
• Healthcare Insight :   Solid understanding of value-based care models, healthcare payment reform, and healthcare industry trends in the U.S.
• Marketing & Strategy Execution :   Experience translating research insights into successful marketing strategies that drive measurable business outcomes. Ability to create high-impact research collateral, pitch decks, and sales enablement materials with the polished depth of consulting deliverables.
• Collaboration & Communication :   Exceptional communication, interpersonal, and stakeholder management skills. Strength in presenting complex data to senior leadership in a concise, consultative manner.
• Campaign & Analytics Tools :   Familiarity with marketing automation platforms, CRM systems, and analytics tools is an advantage.
• Work Ethic :   Self-motivated, results-oriented, and comfortable thriving in a fast-paced, dynamic environment.

Skills Required

Presentation Skills, survey design, Project Management, Data Analysis, Statistical Modeling, Brand Positioning, Team Leadership, Competitive Analysis, Consumer Insights