Senior Marketing Manager Healthcare
Location : Gurgaon, NCR
Type : Full-time | Onsite | Startup
About Us
TRUE Hospitals is a tech-enabled boutique hospital chain, transforming mid-sized hospitals (2050 beds) into patient-first, profitable centers. Founded by IIT / IIFT alumni with leadership experience at OYO, Ola, Airtel, Pristyn Care, we are on a mission to build Indias most trusted healthcare brand scaling to 50 hospitals in 5 years.
Role Overview
We are looking for a Senior Marketing Manager with strong digital marketing expertise to lead growth across online and offline channels. Youll design and execute campaigns that directly impact patient inflow, brand awareness, and hospital revenue.
Who Should Apply
- Tier-1 College Background (IIT / NIT / IIM / IIFT / XLRI or equivalent)
- 36 years experience in digital marketing / performance marketing (healthcare or consumer-facing startups preferred)
- Strong inclination to work in fast-paced startups
- Exposure to healthcare marketing is a big plus
- Hands-on with digital tools (Google Ads, Meta Ads, SEO, GMB, Analytics, CRM, automation tools)
Key Responsibilities
Lead end-to-end digital marketing performance, social media, SEO, and GMB optimizationCreate and manage campaigns across Google, Meta, LinkedIn, YouTube, and WhatsAppDrive offline marketing initiatives hospital branding, doctor referrals, community campaigns, eventsBuild and monitor marketing dashboards for leads, conversion funnels, ROI trackingCollaborate with Founders & Ops teams to design innovative healthcare campaignsManage agencies / freelancers where required, but remain hands-on with executionWhat Youll Get
Direct exposure to Founders & CXOs from unicorn / startup backgroundsOwnership & freedom to experiment across marketing channelsChance to define healthcare marketing playbooks for a rapidly scaling chainCareer growth into Head of Marketing / CMO track as we salary + performance incentivesMSOP / ESOP opportunities for outstanding performers
(ref : iimjobs.com)