Product Marketing - Content Specialist

Product Marketing Content Manager

Location : Cleo Bangalore

Department : Product Marketing

Reports to : Dylan Lee, Senior Director of Product Marketing

Type : Full-time

Role Description

Product Marketing at Cleo is fun and fulfilling! We're looking for someone with deep writing skills and a strategic mind seeking a creative and high-energy product marketing role.

You are a sharp writer and high-producing product marketer. You are comfortable switching between the high-technical world of product and the less-technical side of go-to-market. You have a strength for compelling messaging and a passion for GTM execution and product launches. You love to write and present memorable content to passionately communicate new product to the world.

You are equally engaged working individually and collaboratively. You are confident in taking highly technical concepts and translating them into compelling content for a mass audience as a subject matter expert.

As a Product Marketing Content Manager, you will play a critical role in how we communicate our product value – both internally and externally. You will drive the development of high-impact content to support product-centric go-to-market execution, including customer communications, sales enablement, while driving product launches.

You'll work cross-functionally with Product Management, Sales, Customer Success, and the broader Marketing organization to bring new product and enhanced capabilities to market and ensure consistent messaging across touchpoints.

Responsibilities

Content Strategy and Execution

• Create and maintain diverse content assets to support customer-facing requirements, including customer communications, product datasheets, solution briefs, infographics, slides, thought leadership and more.
• Work closely with graphic designers to manage collateral creation from conception to publishing.
• Collaborate with SMEs to ensure relevancy and accuracy of content and align to business objectives.
• Develop messaging frameworks, pitch decks, and talk tracks tailored to different target personas, sales segments, and industry verticals.

Product Launch Management

Cross-Functional Enablement

Skills

Tools

Your Qualifications & Experience

A few things we have to offer

Cleo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Cleo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Skills Required

Project Management