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SEO Lead

SEO Lead

Magneto IT SolutionsAhmedabad, India
30+ days ago
Job description

Required Skills & Qualifications :

  • A Degree in marketing, digital marketing or a related field.
  • Relevant SEO certifications (such from Google, HubSpot and / or Semrush).
  • 6+ years of experience as an SEO-focused role.
  • In-depth knowledge of SEO best practices, search engine algorithms and digital marketing trends, with a strong understanding of the Indian search landscape.
  • Proficiency with SEO and analytics tools like Google Search Console, SEMrush, Google Keyword Planner and Google Analytics.
  • Knowledge of A / B testing, local SEO and SEO reporting tools.
  • Experience with content management systems (CMS) and website optimisation platforms, like WordPress.
  • Experience with SEO for local businesses and Google My Business optimisation.
  • Strong analytical skills and the ability to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.

Job Description :

  • Conduct thorough keyword research and SEO analysis to identify relevant target keywords and phrases.
  • Develop and execute effective on-page and off-page SEO strategies to improve website visibility and SERP rankings.
  • Optimize website content, meta tags, headers and URLs to ensure alignment with target keywords and enhance search engine crawlability.
  • Identify technical SEO issues and collaborate with the web development team to implement solutions for improved website performance and user experience.
  • Conduct SEO audits, competitive analysis and benchmarking to identify opportunities for improvement and stay ahead of competitors in search rankings.
  • Track and analyze website traffic, user behavior and conversion rates to assess the effectiveness of SEO strategies and make data-driven recommendations.
  • Stay abreast of emerging SEO trends and technologies, exploring innovative approaches to enhance our SEO efforts further.
  • (ref : iimjobs.com)

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    Seo • Ahmedabad, India

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