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Paid Search Strategist

Paid Search Strategist

WPP Media PerformanceRepublic Of India, IN
6 days ago
Job description

Google Ads Manager / Specialist

WPP Media Performance — Part-time, Remote

Every great agency evolves with intention.

At WPP Media Performance, our evolution is shaped by a commitment to strategic excellence, ethical growth, and digital intelligence that moves brands forward with purpose. We stand at the intersection of data, creativity, and performance — building systems and solutions that honor both the science of marketing and the humanity of the audiences we serve.

As we mature into our next chapter, we are seeking a Google Ads Manager / Specialist who brings depth, curiosity, and a refined mastery of paid search. Someone who understands that every campaign is a dialogue, every impression a chance to earn trust, and every decision an opportunity to elevate not just metrics, but meaning.

Why This Role Matters

Google is the core of digital intent.

It is where customers reveal what they want, what they question, and what they aspire to find. For WPP Media Performance, it represents more than a platform — it is a strategic frontier that directs growth, shapes brand discovery, and drives intelligent business outcomes.

Your role will be central to how we scale global accounts, refine cross-channel frameworks, and uphold the performance standards that clients expect from a world-class media partner. You will help translate ambition into results, complexity into clarity, and insights into strategies that move brands and markets.

Key Responsibilities

  • Architect, manage, and optimize Google Ads campaigns across Search, Display, Shopping, and YouTube
  • Conduct sophisticated keyword research, market landscape analysis, and audience segmentation
  • Build thoughtful experimentation frameworks to improve bidding, creative messaging, and funnel efficiency
  • Analyze performance with rigor and translate insights into clear, strategic recommendations
  • Collaborate with cross-functional teams — creative, analytics, strategy — to deliver unified, high-performing campaigns
  • Oversee daily pacing, budgets, forecasts, and KPIs with precision, transparency, and accountability
  • Stay ahead of platform changes, automation advancements, and evolving performance best practices

Required Skills & Qualifications

  • Demonstrated experience managing Google Ads campaigns with strong, measurable success
  • Strong analytical capability with the ability to see patterns, diagnose challenges, and propose solutions
  • Clear, confident communication — articulate, professional, and grounded in strategic logic
  • A proactive, disciplined work ethic suited to remote collaboration
  • Solid understanding of search intent behavior, funnel dynamics, conversion tracking, and bidding models
  • Beyond expertise, we value character : integrity, curiosity, emotional maturity, and a genuine respect for the craft of performance marketing.

    Preferred Experience (Helpful, Not Required)

  • Experience managing multi-market or large-scale e-commerce campaigns
  • Familiarity with GA4, feed optimization, or attribution modeling
  • A strategic mindset that blends analytical precision with creative understanding
  • These experiences add strength to your profile, but they are not prerequisites. We welcome individuals with ambition, clarity, and a hunger for growth.

    What We Offer

  • Part-time, Remote role designed for flexibility, balance, and professional autonomy
  • The opportunity to contribute to a global media network recognized for its intelligence and integrity
  • A warm, collaborative culture built on respect, transparency, and long-term partnership
  • Meaningful performance challenges that support innovation, mastery, and continuous learning
  • A team environment where ideas are valued, voices are heard, and excellence is cultivated
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    Paid Search Strategist • Republic Of India, IN

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