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Digital Content Specialist

Digital Content Specialist

GoPaisa.comRepublic Of India, IN
3 days ago
Job description

Job Title- SEO Content Writer

Experience - 3-5yrs

Location- Noida-132

Job Type- Onsite (Full-time)

About the Role :

We are looking for a skilled SEO Content Writer with 3–5 years of experience in creating high-quality, research-backed, brand-aligned content for multiple digital channels. The ideal candidate should have a strong understanding of the EEAT framework, be comfortable working with AI / LLM-assisted content workflows, and excel in delivering polished, engaging, and authoritative content that meets both business and audience expectations.

Key Responsibilities

Content Creation

Produce high-quality, engaging, and well-researched content across blogs, landing pages, email newsletters, social media, and long-format guides.

Create EEAT-aligned content that demonstrates subject expertise, credibility, and trustworthiness.

Adapt writing tone and style based on target audience, platform, and business objectives.

Develop content that simplifies complex concepts (particularly in BFSI, SaaS, or advertising domains) into clear, compelling narratives.

Incorporate insights from AI / LLM tools to enhance content quality and efficiency.

Content Management & Planning

Manage, maintain, and update the editorial calendar to ensure smooth and timely content delivery.

Coordinate with internal teams—marketing, design, product—to gather inputs and ensure content accuracy.

Perform content audits to identify gaps, outdated materials, and opportunities for improvement.

Revise, update, and refresh existing content for clarity, relevance, and quality.

Editing & Quality Assurance

Edit and proofread content to ensure clarity, grammar accuracy, factual precision, and brand consistency.

Maintain a high editorial standard across all content formats.

Ensure all published content is trustworthy, well-sourced, and aligned with EEAT expectations.

Review AI-generated or AI-assisted draft content and refine it for accuracy, originality, and human depth.

Requirements :

Bachelor’s degree in Marketing, Communications, Journalism, Advertising, or related fields.

3–5 years of hands-on content writing experience in BFSI, SaaS, advertising, or related industries.

  • Excellent command of written and verbal communication (English required;

Hindi is a plus).

Strong research skills and ability to create authoritative, accurate, and trustworthy content.

Understanding of EEAT principles and content credibility best practices.

Familiarity with AI / LLM tools and how they influence content creation workflows.

Experience working with content platforms / CMS such as WordPress.

Proficiency in keyword research and content performance tracking tools.

Strong time management and ability to handle multiple projects with tight deadlines.

Self-driven, detail-oriented, and able to collaborate effectively with cross-functional teams.

Note- Interested candidates can share CV at monika@gopaisa.in

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Digital Content Specialist • Republic Of India, IN

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