MarTech Strategy Lead

Location :

Mumbai / Pune / Remote

Experience : 15+ Years

Function :

Digital Marketing Solutioning & Presales

About eClerx

eClerx is a leading provider of business process management, data-driven solutions, and digital transformation services for global Fortune 500 clients. We combine deep domain expertise with cutting-edge technology to deliver impactful, scalable solutions.

Role Overview

We are seeking a seasoned

Digital Marketing & Martech Solutioning Leader

to spearhead our

Digital Marketing Solutioning vertical for Presales

• . The individual will play a critical role in conceptualizing, designing, and presenting

end-to-end digital marketing and martech solutions

to global clients. This is a senior client-facing role that requires a strong blend of

marketing technology expertise, solution design, presales consulting, and stakeholder management skills.

Key Responsibilities

Lead the

solutioning and presales function

for Digital Marketing and Martech engagements across global clients.

Understand client business objectives and translate them into

scalable, innovative, and ROI-driven digital marketing solutions.

Build solution frameworks across areas like :

Customer Data Platforms (CDP), Marketing Automation, Campaign Management

Personalization, Journey Orchestration, CRM & Loyalty, Digital Analytics

SEO, SEM, Social Media, Content Marketing, Performance Marketing.

Partner with sales and account teams to create compelling

RFP / RFI responses, proposals, and solution presentations.

Engage with senior client stakeholders (CMOs, Digital Heads, CIOs) to

position eClerx’s digital marketing and martech capabilities.

Collaborate with cross-functional teams (delivery, product, technology, analytics) to design

comprehensive GTM solutions.

Stay ahead of industry trends in

digital marketing, AI / ML in Martech, personalization, and data-driven marketing.

Develop

thought leadership

content and represent eClerx in industry forums, events, and client discussions.

Required Skills & Experience

15+ years

of experience in Digital Marketing, Martech, or Marketing Consulting, with at least

5+ years in solutioning / presales.

Strong knowledge of leading

Martech platforms

(Adobe, Salesforce, Oracle, Google Marketing Platform, HubSpot, etc.).

Proven expertise in

solutioning complex digital marketing ecosystems

for large global enterprises.

Deep understanding of

customer journey mapping, omnichannel engagement, personalization strategies, and campaign management.

Exceptional communication, storytelling, and presentation skills to influence senior stakeholders.

Experience in

pre-sales consulting, deal solutioning, RFP / RFI response management, and client workshops.

Strong

business acumen, consultative mindset, and ability to balance strategy with execution feasibility.

Global exposure and prior client-facing experience across

BFSI, Retail, CPG, Technology, or Telecom

verticals preferred.