Brand Strategist / Copywriter

WE’RE HIRING : BRAND STRATEGIST / COPYWRITER (a.k.a. The One Who Cracks Campaigns, Not Just Copies)

On-site — Ahmedabad

Experience : 2–6 years

Agency DNA preferred

Who Are We Looking For?

Someone who believes

ideas >

deliverables ,

someone who thinks insight-first,

someone who knows that a campaign isn’t “just a post” —

it’s a story waiting to be told.

If you’re the person who casually drops lines like

“the tension is the hook” or

“this route can scale,”

then we’re already interested.

What You’ll Actually Do

✨ Crack Big Ideas

Turn half-baked client briefs into oh-damn-that’s-smart campaigns.

Build communication routes that can run across months — not just a week.

️ Write Like It Matters

Headlines. Taglines. Long-form. Scripts. Hooks.

Copy that makes people pause (or buy).

Develop and refine each brand’s tone, vocabulary, and attitude.

Mine Human Truths

Dig into consumer behaviour, category insights & cultural signals.

Convert insights → ideas → campaigns → results.

Think Like a Strategist, Write Like a Creative

Create positioning statements, brand narratives & messaging frameworks.

Partner with designers to build campaigns that actually look as good as they sound.

Present Like a Pro

Sell ideas with clarity, conviction, and a little bit of drama.

Build decks that make sense and make impact.

Who You Probably Are

You care about craft.

You read ads for fun. (We don’t judge. We do it too.)

You know the difference between “content creation” and “brand building.”

You’re opinionated about campaigns — and can explain why.

You can simplify complexity into one sharp line.

You love collaboration, controlled chaos, and creative banter.