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New Product Development Specialist

New Product Development Specialist

indē wildIndia
19 hours ago
Job description

Job location : Mumbai

Type : Fulltime

Working Structure : Hybrid (4 days in office + 1 day WFH)

About Us :

Join our dynamic and innovative startup skincare brand that is committed to redefining beauty standards with clean, effective, and sustainable products. Founded by beauty influencer Diipa Büller-Khosla, the brand emphasizes authenticity, and transparency, offering vegan and cruelty-free products that cater to diverse skin types while celebrating cultural heritage. We believe in empowering our customers with science-backed skincare solutions, and we’re looking for a visual storyteller with a passion for creating captivating content to help us take our brand to the next level.

Brand : https : / / india.indewild.com /

Primary Objective

To develop and optimize innovative, high-performance, IP-ownable cosmetic formulations that meet brand standards for sensorial experience, performance, safety, and efficacy — validated through clinical and consumer testing .

Key Deliverables

Formulation Development

  • Create and optimize unique formulations aligned with brand positioning (clean, clinical, sustainable, high-performance, etc.).
  • Develop bench samples with clear documentation of ingredient rationale, concentration ranges, and formulation stability parameters.
  • Ensure formulas are IP-ownable, differentiated through actives, composition, or delivery systems.
  • Provide alternative formulations or texture variants (e.g., cream vs gel, serum vs emulsion) to support sensory and performance preferences.

Ingredient & Supplier Strategy

  • Identify and recommend best-in-class raw materials, actives, and functional ingredients from reputable global suppliers.
  • Build a preferred supplier matrix with contacts, lead times, and MOQs to support seamless scale-up.
  • Suggest innovative ingredients with proven clinical data and consumer resonance (trend-forward but scientifically backed).
  • Evaluate ingredient synergies to enhance efficacy, bioavailability, or texture.
  • Texture, Sensorial & Performance Optimization

  • Develop texture prototypes tailored to brand sensorial goals (lightweight, rich, fast-absorbing, silicone-free slip, etc.).
  • Lead sensory evaluation sessions internally to refine skin feel, spreadability, and absorption profile.
  • Optimize formulas for stability, viscosity, and compatibility with selected packaging.
  • Efficacy & Claims Support

  • Design formulations with clear claim potential (hydration, barrier repair, oil control, radiance, anti-aging, etc.).
  • Recommend active levels and combinations to achieve measurable outcomes in clinical or consumer studies.
  • Support claims substantiation dossiers, providing scientific references, ingredient white papers, and formulation data.
  • Factory Liaison & Scale-Up Support

  • Partner with manufacturing sites and contract labs to ensure lab-to-plant transfer is smooth.
  • Review and validate batch records, pilot batch results, and stability testing at scale.
  • Troubleshoot any scale-up deviations in texture, color, viscosity, or performance.
  • Conduct or supervise pre-production trials (PPT) and final approval batches.
  • Cross-Functional Collaboration

  • Work closely with NPD, Brand, Packaging, and Regulatory teams to align formula design with product concept, claims, and compliance.
  • Provide inputs for pack compatibility testing and sensory interaction with applicators (pumps, droppers, etc.).
  • Support Regulatory documentation for PIF, INCI, safety assessments, and claims validation.
  • Collaborate with Clinical Testing partners to define testing protocols, expected outcomes, and performance benchmarks.
  • Documentation & Reporting

  • Maintain comprehensive formulation records, batch sheets, and test reports.
  • Deliver stability and compatibility reports at predefined checkpoints (1M, 3M, 6M, accelerated).
  • Submit final formulation dossier including rationale, ingredient specs, safety data, supplier references, and recommended manufacturing SOPs.
  • Provide formulation IP documentation highlighting novelty and distinctiveness for trademark / patent purposes.
  • Innovation & Continuous Improvement

  • Stay updated on market trends, new actives, and formulation technologies across relevant categories.
  • Recommend next-gen actives or formats (e.g., biomimetic peptides, fermented extracts, encapsulated systems).
  • Identify sustainability improvements — waterless formats, biodegradable bases, or circular ingredient sourcing.
  • Roles & Responsibilities

  • Concept-to-Launch Ownership : Drive the end-to-end formulation process from ideation to first commercial batch sign-off.
  • Technical Leadership : Provide scientific input and decision-making support on formulation strategy and raw material selection.
  • Team Liaison : Act as the technical bridge between NPD and OEM factories to create technically viable formulas.
  • Timeline Adherence : Develop and maintain a formulation Gantt chart or timeline — ensuring milestone completion (brief → prototype → pilot → validation → production). (2 months from date of starting the project the formulation should be locked in)
  • Quality & Compliance : Ensure formulations meet UK / EU / US regulatory standards , including safety, labeling, and claim substantiation.All complainces for Clean @Sephora, non endocrine disrupting, vegan and high natural %, that are a part of the IW ethos for building products.
  • Confidentiality & IP Ownership : All formulations, data, and supplier connections generated under this project remain intellectual property of the brand .
  • Performance Metrics

  • % of formulations meeting clinical efficacy benchmarks.
  • Texture and sensorial satisfaction scores from consumer panel studies.
  • Timeliness of sample and documentation delivery against NPD schedule.
  • Number of unique IP-worthy formulations developed per category.
  • Level of supplier innovation integration and scalability feasibility.
  • What You Get

  • Join a fast growing D2C beauty brand where you will have a direct and measurable impact on our profitability and growth.
  • Competitive salary and performance based incentives.
  • Opportunity to build the retention function from the ground up and experiment with cutting edge marketing technologies.
  • A collaborative and dynamic work environment and generous product allowances.
  • Why Join Us?

  • Own the short-form engine for a high-potential skincare brand.
  • Creative, collaborative team with room to experiment and grow.
  • Competitive salary.
  • Access to new launches and industry insights.
  • If this sounds like you – please share your updated resume on sidharth@indewild.com

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