Meta Ads Performance Marketer (2+ year experience d2c)

Role Overview

We are looking for a Performance Marketing Specialist (Meta Ads) who can own, optimise, and scale our Meta advertising ecosystem. You will work across both Ayuvya and imfresh to drive awareness, conversions, and high-ROAS growth for multiple product categories.

• This role demands deep technical expertise, strong analytical thinking, and the creativity to turn insights into compelling campaign executions.

Requirements

Why Ayuvya

At Ayuvya, you don't just run ads, you are building a brand that matters to all tiers.

You'll work on viral launches, creator-led campaigns, and category-defining products with a young, high-energy team. Every campaign you run directly impacts brand growth and consumer love. We believe in appreciation, autonomy, and a culture that values honesty, hustle, and creativity.

Key Responsibilities Meta Ads Ownership

Audience & Consumer Insight

Creative & Communication

Optimization & Data Analytics

Reporting & Strategy

Skills Required

creative strategy, campaign optimization, Business Manager