CTC Up To -
CTC : Up To 50 LPA
Job Title :
Head – E-Commerce & Quick Commerce
Location : Noida, India
Department :
Sales & Digital Growth
Reports To :
Managing Director / CEO
About Priyagold
Priyagold is one of India’s largest biscuit and confectionery brands with a legacy of entrepreneurial excellence and innovation. With a nationwide presence and strong distribution network, Priyagold is now on a mission to build its
E-Commerce and Quick Commerce verticals from the ground up
— redefining how India experiences its favorite biscuits and snacks online.
Role Overview
This is not a conventional e-commerce role focused on managing existing listings or optimizing ad spends.
This is a
business-building mandate
— to
conceptualize, launch, and scale
Priyagold’s E-Commerce and Quick Commerce ecosystem from zero to leadership position.
The ideal candidate is a
hands-on builder
with an entrepreneurial mindset who has
previously launched or scaled online businesses , preferably for a
startup, D2C brand, or mid-sized company . The individual must be able to architect the full value chain — from strategy and partnerships to operations, marketing, and team building.
Key Responsibilities1. Strategy & Business Building
Define the
E-Commerce & Quick Commerce roadmap
for Priyagold from scratch — vision, milestones, and revenue targets.
Identify the
right mix of platforms
(Amazon, Blinkit, Instamart, Zepto, BigBasket, Flipkart, etc.) and
channel strategy
for maximum visibility and profitability.
Build the
business case, financial model, and execution blueprint
for the new vertical.
Create and own P&L accountability for the digital business.
2. Partnerships & Listings
Leverage strong industry networks to
onboard Priyagold across major E-Com and Q-Com platforms .
Negotiate strategic partnerships, listings, and visibility placements.
Build strong relationships with category managers, account teams, and logistics partners.
3. Supply Chain & Operations
Design and operationalize
the digital supply chain infrastructure
— warehousing, last-mile logistics, and fulfillment systems.
Collaborate with internal SCM and manufacturing teams to ensure
seamless order flow, demand forecasting, and inventory accuracy .
Establish
data-driven SOPs
for order management, OTIF (On-Time In-Full), and return minimization.
4. Marketing & Growth
Work with the marketing team to
create a full-funnel digital strategy
— product visibility, influencer programs, and performance campaigns.
Develop
pricing, promotions, and assortment strategies
specific to each platform.
Use analytics to track CAC, retention, and repeat purchase trends to guide decision-making.
5. Team Leadership
Build and lead a high-performing
cross-functional E-Commerce team
— including operations, marketing, analytics, and performance management.
Foster a startup-like culture of agility, ownership, and innovation.
Coach and mentor team members for scale-up readiness.
Desired Candidate ProfileExperience
8–15 years of total experience with at least
4–5 years in E-Commerce / Quick Commerce leadership roles.
Proven track record of building or scaling a digital business from the ground up
— not merely managing existing channels.
Experience with
FMCG / D2C / Food / Beverages
categories preferred.
Deep network across
Amazon, Flipkart, Zepto, Blinkit, Instamart, BigBasket, and logistics partners.
Skills & Competencies
Strong business acumen and analytical mindset.
Expertise in digital sales, operations, and marketing integration.
Entrepreneurial, resourceful, and results-driven.
Ability to work in a fast-paced, unstructured environment.
Excellent negotiation, communication, and leadership skills.
What We Offer
Opportunity to
build Priyagold’s digital business from scratch
and shape the future of one of India’s most loved FMCG brands.
Entrepreneurial freedom with direct access to the leadership team.
Competitive compensation, performance-based incentives, and long-term growth potential.
Ideal Background
We are
not
looking for a traditional Key Account Manager from a large FMCG company.
We want a
builder
— someone who has taken a brand from
zero to scale
in the online ecosystem, preferably in a
startup, D2C, or growth-stage FMCG environment .
Would you like me to also create a
shorter “LinkedIn-friendly” version
(250–300 words) and a
longer internal version
(with evaluation criteria and KPIs for hiring use)?
That way, you can use one for posting and one for the internal hiring process.
Head Of Ecommerce • Delhi, India