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(Immediate Start) Product Marketer / Growth Marketer
HelixoKochi, Kerala, India5 days ago
Job description2–5 years in SaaS growth marketing / product marketing (preferably B2B or Shopify ecosystem). Strong understanding of growth funnels, lifecycle marketing, and A / B testing. Experience with content + distribution (LinkedIn, SEO, newsletters, case studies). Solid grip on analytics tools (Posthog, GA4, Mixpanel, Hotjar, or similar). Ability to translate product features into customer value stories. Clear writing & structured communication. Past experience in Shopify apps / D2C SaaS / e-commerce tech. Hands-on with email automation, Crisp Chat, or similar CRM tools. Basic Figma / design skills for quick experiments. Experience with referral programs, affiliate growth, or community marketing. “Social media poster” mindset without growth strategy. Campaign runners who can’t measure or optimize. Idea-people with no execution speed. Execute just tasks which are assigned Zero micromanagement : Full ownership of growth roadmap. High visibility : Direct impact on installs, retention, and $1B merchant journey. Startup velocity : Experiment fast, learn faster. Long-term upside : Be part of a founder-led rocketship, with future leadership opportunities. One growth campaign / experiment you’re proud of → what was the outcome? If you joined Helixo tomorrow, what’s the first growth lever you’d test for UFE.ai?
Location : Onsite, Kochi (Kerala) / / Hybrid Flexibility
Experience : 2–5 years in B2B SaaS / Product-led Growth / D2C / E-commerce / Shopify
About Us
Helixo is a bootstrapped, profitable SaaS company on a mission to build the Apple ecosystem of Shopify apps AI-first products so seamless and loved, they become the operating system for e-commerce.
Our flagship app UFE.ai (Upsell Funnel Engine) powers 34,000+ merchants worldwide, including brands like Decathlon, Nykaa, and Bellavita, helping them generate over $120M in extra revenue.
Now, we’re on a mission : MUGA - Make UFE Great Again. We’re on a mission of expanding our ecosystem, and aiming for a $1Billion merchant impact in 3 years.
We need a Growth / Product Marketer who can fuel this rocketship.
What You’ll Do (Key Responsibilities)
- Growth Experiments : Design, launch, and analyze growth loops across acquisition, activation, and retention.
- Product-Led Growth : Turn product usage into marketing → in-app nudges, onboarding flows, case studies, referral loops.
- Content & Storytelling (Articles / Podcast) : Craft high-converting landing pages, product updates, LinkedIn campaigns, and customer stories.
- Demand Generation : Run growth campaigns (organic + paid) that bring high-intent Shopify merchants into our funnel.
- Community & Brand : Engage in Shopify / D2C ecosystems (Slack groups, LinkedIn, communities) to build Helixo’s presence.
- Metrics & Analytics : Own dashboards for installs, conversions, churn, and revenue impact — always be measuring.
- Cross-Functional : Work with Product, Support, and Design to align growth strategies with product roadmap.
Must-Have Skills
Bonus Points
What We’re NOT Looking For
What You’ll Get
How to Apply
Send your resume + a 2-min Loom video answering :
Send email to join@helixo.co
Subject : I’m your Growth Marketer / / [Your Name]
At Helixo, growth isn’t a department - it’s our core of momentum. If you live and breathe growth loops, experiments, and customer obsession, we’d love to talk.
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Growth Marketer • Kochi, Kerala, India
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