Area Sales Manager - General Trade - FMCG

Responsibilities :

Market and Sell - Manage Sales Infrastructure :

• Firm up S&D plan for the year based on RSM priorities. Fix quarterly phasing in discussion with TSIs and build the plans at a PJP level.
• Analyze potential areas in assigned geography where A / W or Distributor appointment would enhance business prospects.
• Interview parties shortlisted by TSIs and evaluate them on financial strength, infrastructure, experience, market standing and alignment with vision. Complete and sign on the AW Evaluation format and forward to the General Sales Manager for approval.
• Coordinate separation of non-performing A / Ws with Full and Final settlement and collect No Dues Certificates.
• Coordinate collation of AW Stock & Sales statements at PJP Level. Finalize activity plan and individual TSI itinerary at the depot meeting based on month / business objectives, communicate these to the Field Force.
• Coach the TSI Team on the Call procedure execution and demonstrate the process during Field contact, make provision for mid-course changes. Draw out S&D / business / TSI contact priorities for the month, monitor Field Force activity, make changes to Tour plan due to additional projects / business exigencies for PJP planning and execution

IN ORDER TO ensure that the sales infrastructure in the assigned areas meets defined norms

Produce and deliver products and services - Manage Downstream Logistics :

IN ORDER TO strengthen downstream logistics with performance meeting or exceeding norms in Availability, Collection and A / W satisfaction.

Market and sell - Sales and Operations Planning :

IN ORDER TO coordinate potential secondary sales and supplies

Market and sell- Manage Sales Support Activities :

Develop and manage human resources - Manager Talent :

IN ORDER TO manage and develop human resources in the department.

Others Responsibilities :

(ref : iimjobs.com)