Digital Marketing Specialist [08 / 10 / 2025]

Job Title : Digital Marketing AM

Location : Hyderabad, India (Onsite) 10 AM – 07 PM IST

Position Overview : We are looking for an experienced Digital Marketing Manager to lead our digital growth initiatives. The ideal candidate will be a data-driven marketer capable of managing PPC campaigns, driving website SEO, and executing a wide range of digital marketing strategies. You will be responsible for building and optimizing campaigns that deliver measurable ROI, while ensuring our brand achieves maximum visibility and engagement across digital channels.

Key Responsibilities :

• Plan, execute, and optimize PPC campaigns across platforms (Google Ads, Bing, LinkedIn, Meta, etc.).
• Develop and implement a comprehensive SEO strategy to improve organic rankings, traffic, and conversions.
• Manage digital campaigns across email marketing, content marketing, display ads, social media, and remarketing.
• Conduct keyword research, ad copy creation, and A / B testing to improve campaign performance.
• Monitor KPIs, track campaign performance, and provide actionable insights with regular reports.
• Collaborate with content, design, and sales teams to align campaigns with business goals.
• Stay updated on the latest digital marketing trends, tools, and best practices.
• Optimize website user journey for improved conversions (CRO – Conversion Rate Optimization)
• Manage and monitor budget allocations for all paid media initiatives.

Technical Skills :

Qualifications :