This job offer is not available in your country.
(Apply in 3 Minutes) Manager - Marketing & Communications
Birla Institute of Technology and Science, PilaniIndia14 days ago
Job descriptionCreate highly personalized, account-specific content including case studies, white papers, industry reports, and solution briefs. Develop compelling B2B marketing collateral tailored to different stages of the enterprise buying journey. Manage brand consistency across all B2B marketing channels and materials. Oversee development of thought leadership content positioning WILP as an industry expert in corporate education. Create content for multiple decision-makers within buying committees at target accounts. Manage B2B-focused social media & advertising strategies across LinkedIn, Twitter, and industry-specific platforms. Coordinate participation in industry conferences, trade shows, and corporate education events. Organize account-specific events, webinars, and executive briefings for target accounts. Manage speaker opportunities and thought leadership initiatives for faculty and leadership team. Develop strategic partnerships with industry associations and corporate education networks. MBA (preferred) with 5-10 years of experience in B2B marketing preferably with Account-Based Marketing (ABM) experience in education technology, enterprise software, professional services, or B2B technology companies. Experience in corporate education or working with enterprise clients preferred. ABM Expertise : Deep understanding of B2B Account-Based Marketing principles, methodologies, and best practices. B2B Sales Collaboration : Proven experience working closely with B2B sales teams and understanding enterprise sales cycles. B2B Technology Proficiency : Experience with CRM platforms, and marketing automation tools. Content Marketing : Excellent skills in creating compelling B2B content that resonates with enterprise decision-makers. Communication Skills : Outstanding written and verbal communication skills for executive-level interactions and cross-functional collaboration. Industry Knowledge : Understanding of B2B buying processes, enterprise decision-making, and corporate education market trends. Digital Marketing : Understanding of B2B digital marketing channels, LinkedIn advertising, email marketing, and marketing automation. Candidates based out of Hyderabad are preferred.
Key Responsibilities
Account-Based Marketing (ABM) Strategy & Planning :
- Develop and implement comprehensive Account-Based Marketing strategies aligned with B2B sales objectives and company's annual plan & budget.
- Identify, research, and prioritize high-value target accounts in collaboration with B2B sales teams.
- Create detailed account profiles and buyer personas for key decision-makers within target organizations.
- Develop account-specific / industry specific marketing strategies and campaigns tailored to each target account's unique needs and challenges.
- Work closely with Business development team to align with account-specific marketing collateral, presentations, and proposal materials.
- Execute and optimize multi-channel ABM campaigns including email, digital advertising, events, and direct mail.
Content Creation & Brand management :
Event Marketing & Thought Leadership :
Qualification and Personal Profile
Other Skill and Ability Requirements
Create a job alert for this search
Marketing Manager • India
Related jobs
![[Apply in 3 Minutes] Marketing Manager](https://cdn-logos.talent.com/v1/logo/image?feedcode=jobtraffic-in&company_name=Little%20Millennium%20Education%20Pvt%20Ltd)
![▷ [3 Days Left] Marketing & Brand Communications Manager](https://cdn-logos.talent.com/v1/logo/image?feedcode=jobtraffic-in&company_name=BONJOUR)
![▷ [Apply in 3 Minutes] Content Manager](https://cdn-logos.talent.com/v1/logo/image?feedcode=jobtraffic-in&company_name=DynaTech%20Systems)
- Promoted
Performance Marketing Manager
Salt Oral Carenagpur, maharashtra, in You’ve run campaigns for a brand (preferably FMCG or D2C) where you’ve taken ROAS over 2.You love creative testing, iteration, scaling channels, working with creative partners, refining messaging.Y...Show moreLast updated: 2 days ago
- Promoted
- New!
Marketing Communications Manager
Torq Commodities Private LimitedIndia The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to.
You will create and implement the marketing strategy using both offlin...Show moreLast updated: 3 hours ago
- Promoted
- New!
Retention Manager - Digital Marketing (Apply in 3 Minutes)
XYLEM LEARNINGIndia We are seeking an experienced and learner-focused Retention Manager to lead our efforts in driving student engagement, reducing churn, and increasing lifetime value across our learning ecosystem.Th...Show moreLast updated: 3 hours ago
- Promoted
Email Marketing Manager
Silvermine Groupnagpur, maharashtra, in The Email Marketing Manager will be responsible for planning, developing, implementing, and managing our overall email marketing strategy to drive engagement, retention, and conversions.This role r...Show moreLast updated: 3 days ago
- Promoted
- New!
[Apply in 3 Minutes] Marketing Manager
Little Millennium Education Pvt LtdIndia We're Hiring : Marketing Manager.Location- Bangalore / Hyderabad.We're looking for a dynamic marketing professional to : .
Drive strategic marketing plans across regions - Co-create local campaigns with...Show moreLast updated: 3 hours ago
- Promoted
Apply in 3 Minutes : Marketing Manager
CloudFronts - AI First Microsoft Solutions PartnerIndia Experience : 8 + Years Relevant.Joining Period : Immediate to 30 Days.CloudFronts is a 100% Dynamics 365 focused Microsoft Solutions Partner helping Teams & Organizations worldwide solve their Comple...Show moreLast updated: 30+ days ago
- Promoted
- New!
▷ Apply in 3 Minutes! Regional Marketing Manager
Kushal's Fashion JewelleryIndia Regional Marketing Manager is responsible for overseeing marketing campaigns and initiatives to increase brand awareness as well as sales for an assigned region.
This role is also responsible for dr...Show moreLast updated: 3 hours ago
- Promoted
- New!
Digital Marketing Manager (Apply in 3 Minutes)
Aastha HospitalIndia Managing day-to-day operations of the call centre, including call volume monitoring, call queue management, appointment booking, lead capturing etc.
Content Creation and Management.Qualification : Ba...Show moreLast updated: 3 hours ago
- Promoted
Manager - Marketing & Communications
Birla Institute of Technology and Science, PilaniIndia Account-Based Marketing (ABM) Strategy & Planning : .Develop and implement comprehensive Account-Based Marketing strategies aligned with B2B sales objectives and company's annual plan & budget.Identi...Show moreLast updated: 17 days ago
- Promoted
- New!
▷ (Apply in 3 Minutes) Performance Marketing Manager
CredvestIndia Campaign Strategy, Planning, and Execution.Develop, execute, and scale high-impact, multi-channel digital campaigns across Google Ads, Facebook Ads, LinkedIn, Instagram, programmatic platforms, and...Show moreLast updated: 3 hours ago
- Promoted
- New!
▷ [3 Days Left] Marketing & Brand Communications Manager
BONJOURIndia Education : Graduate / Master's degree in Business Administration, Marketing, Mass communication or a related field.Experience : 10-12 years' expertise on Marcom.
We are seeking a dynamic individual ...Show moreLast updated: 3 hours ago
- Promoted
▷ Apply in 3 Minutes! Marketing Manager
EximiousIndia We’re looking for a Marketing Manager who can scale our growth engine using HubSpot and modern digital strategies.If you love creating demand, automating funnels, and driving conversions, this role...Show moreLast updated: 15 days ago
- Promoted
- New!
▷ [Apply in 3 Minutes] Content Manager
DynaTech SystemsIndia We are looking for an experienced and creative Branding & Communication Manager to lead the company’s brand presence and communication strategy across global markets.
The ideal candidate will drive ...Show moreLast updated: 3 hours ago
- Promoted
Director- Lifecycle Marketing
RateGainnagpur, maharashtra, in RateGain Travel Technologies Limited is a global provider of AI-powered SaaS solutions for travel and hospitality that works with 3,200+ customers and 700+ partners in 100+ countries helping them a...Show moreLast updated: 25 days ago
- Promoted
Growth Marketing Manager
Supanote AInagpur, maharashtra, in Create thought-leadership content that redefines AI in behavioral health.Build a scalable inbound strategy to attract clinicians, payers, and industry partners.
Turn complex clinical and tech topics...Show moreLast updated: 12 days ago
- Promoted
- New!
Assistant Manager Sales Marketing
Nirmal Industrial Controls Pvt Ltdnagpur, maharashtra, in This role will be responsible for ensuring achievement of sales targets and maintaining strong customer relationships.Bachelor's degree in Mechanical or Instrumentation.
Experience either in Control...Show moreLast updated: 8 hours ago
- Promoted
- New!
Apply in 3 Minutes : Performance Marketing Manager
Rysysth TechnologiesIndia Rysysth Technologies is a growing IT company specializing in Microsoft technologies and digital solutions.We provide SharePoint SPFx development, Power Automate solutions, Azure cloud services, Cop...Show moreLast updated: 3 hours ago
- Promoted
- New!
Partner & Events Marketing Manager (Apply in 3 Minutes)
Kanerika IncIndia Partner Marketing with Microsoft, Databricks & Beyond.Build and scale joint GTM programs with Microsoft and Databricks.Drive co-branded campaigns, joint case studies, and customer stories that part...Show moreLast updated: 3 hours ago
- Promoted
- New!
▷ (Apply in 3 Minutes) Brand Communications Manager
House of Anita Dongre LimitedIndia House of Anita Dongre is hiring Brand and Communication Manager for Global Desi.The Brand Communication Manager at the House of Anita Dongre for Global Desi will play a crucial role in shaping and ...Show moreLast updated: 3 hours ago
- Promoted
- New!
Apply in 3 Minutes! Marketing Operations Manager
Sonata SoftwareIndia Job Title : Marketing Operations Manager.Location : Bengaluru / Hyderabad preferably.Reports To : Head of Growth Marketing.
Sonata Software is a global IT services and solutions company, enabling digit...Show moreLast updated: 3 hours ago