Assistant Brand Manager
SetuDelhi, India7 days ago
Job description2-4 years in brand / marketing / communications roles (preferably tech / fintech / high-growth). Strong storytelling instincts + creative flair. Versatility : long & short form content, video, events. Collaborative : you’ll work across product, marketing, content, creative teams. Analytical mindset : metrics, feedback loops, continuous improvement. Comfortable with ambiguity & ownership. You’ll define many processes. You’ll help build Setu’s brand from scratch. Big impact, visible outcomes. Work with people who value curiosity, hustle, humility & learning. Rapid growth environment. Room to experiment, take risks, lead ideas. Be part of the fintech revolution : products that powers how finance works for millions.
Title : Assistant Brand Manager
About Us : Setu is reimagining the digital financial future of India. Our products power onboarding, payments, lending, deposits and financial data flows for dozens of businesses, making complex journeys simple, secure & scalable.
If you want a role where you get to build brand, campaigns, content, presence — from the ground up — this is it.
What You’ll Do :
- Own and grow Setu’s social media presence — content calendar, creative direction, engagement, growth hacks.
- Craft & execute brand campaigns; shape positioning, messaging, creative, media mix.
- Partner with Product Marketing for new launches : go-to-market, launch creatives, materials.
- Thought leadership : working with D91 content team on blogs, whitepapers, webinars, podcasts.
- Content creation : collaborating with writers, designers, video producers. Multi-format work.
- Manage media channels like webinars, video, events, online / offline content.
- Track & measure campaign / brand metrics. Learn fast, iterate, improve.
What We Want From You :
Why Join Setu Now :
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Brand Manager • Delhi, India
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