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Campaign Executive

Campaign Executive

ConfidentialBengaluru / Bangalore, India
9 days ago
Job description

We are looking for a results-driven Campaign Executive to plan, execute, monitor, and optimise digital marketing campaigns across platforms such as Google Ads, Meta Ads, and other digital channels . The ideal candidate should have hands-on experience with campaign setup, tracking, optimisation, and reporting, along with strong analytical skills to drive measurable results.

Key Responsibilities

  • Plan, create, and manage campaigns across Google Ads (Search, Display, YouTube, Performance Max) and Meta Ads (Facebook, Instagram) .
  • Optimise campaigns to achieve KPIs such as leads, CTR, conversions, and CPL .
  • Set up tracking codes and ensure proper implementation via Google Tag Manager .
  • Monitor and analyse campaign performance using Google Analytics (GA4) , Search Console, and platform dashboards.
  • Conduct keyword research, audience targeting, and competitor analysis.
  • Generate campaign reports, analyse performance trends, and suggest improvements.
  • Collaborate with the design / content team for ad creatives and landing page optimisation.
  • Stay updated with the latest digital marketing trends, tools, and best practices .

Required Skills & Tools

  • Hands-on experience with Google Ads & Meta Ads Manager .
  • Proficiency in Google Analytics (GA4) , Google Tag Manager , and Google Search Console .
  • Strong knowledge of performance marketing metrics (CTR, CPA, ROAS, Conversion Rate, etc.).
  • Ability to create custom reports & dashboards .
  • Strong analytical, problem-solving, and communication skills.
  • Basic knowledge of SEO and landing page optimisation is a plus.

    • Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1–3 years of proven experience in managing digital campaigns.
  • Freshers can apply too.
  • Google Ads / Meta Ads certification is an added advantage.

    • Competitive salary and performance-based incentives.

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    Skills Required

    Google Ads, Google Tag Manager, Google Search Console

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    Campaign Executive • Bengaluru / Bangalore, India