Social Media Content Lead

We’re seeking a creative and detail-oriented Social Media Manager with strong photography and videography skills to lead content creation across digital platforms. This role blends strategic thinking with creative execution, making it ideal for someone passionate about visual storytelling, emerging social media trends, and performance-driven campaigns using Meta Ads Manager.

Responsibilities

• Develop and execute organic and paid social media strategies aligned with brand goals
• Plan, shoot, and edit high-quality product photography and video content
• Create engaging reels and short-form videos optimized for Instagram, Facebook, and other platforms
• Produce educational and promotional content that communicates brand messaging
• Manage lighting, sound, and setup across various shooting environments
• Utilize AI video generation tools to enhance or automate aspects of video production
• Set up, manage, and optimize Meta Ads campaigns (Facebook & Instagram) for reach, engagement, and conversions
• Analyze performance data from organic and paid campaigns to refine content and ad strategies

Qualifications