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Regional Sales Manager

Regional Sales Manager

WTF GymsNew Delhi, Delhi, India
3 days ago
Job description

About WTF Gyms

WTF (Witness The Fitness Pvt. Ltd.) is India’s fastest-growing tech-enabled fitness ecosystem, transforming how gyms operate through AI-driven automation , data intelligence , and member experience optimization .

We currently operate 50+ premium fitness centers across Delhi-NCR with 2 lakh+ sq ft under management and a mission to scale to 2000 gyms globally.

This role is designed for a high-ownership leader who can drive growth, lead teams, and operationalize large-scale execution with precision.

Position Overview

As the Regional Manager (Top Boss) , you will be responsible for the complete business, sales, and operational ownership of 50 WTF Gyms across assigned clusters.

You’ll directly manage 4 mid-level managers (2 Cluster Managers + 2 Fitness Managers) and oversee their 10 Fitness Managers and ~500 on-ground staff (trainers, FDs, housekeepers).

You are expected to run your region like a business — balancing sales growth, operational excellence, trainer performance, and member satisfaction.

Key Responsibilities (KRAs)

1. Revenue Ownership

  • Drive gym-level P&L with accountability for sales, renewals, and PT revenue .
  • Ensure monthly revenue targets per gym and 34%+ gross margin post-GST are consistently met.
  • Plan and monitor quarterly sales campaigns , local activations , and offer performance .
  • Work closely with the Central Sales & Revenue Intelligence team to deploy offers, AI-driven outreach, and WhatsApp automation.

2. Leadership & Team Management

  • Lead a 4-member regional leadership team (2 Cluster + 2 Fitness Managers).
  • Oversee 10 Fitness Managers operating across 50 gyms and ensure alignment with central SOPs.
  • Conduct weekly reviews on gym performance, trainer KPIs, and revenue metrics.
  • Build a high-discipline culture with strong check-in / check-out, attendance, and performance visibility.
  • 3. Operational Excellence

  • Maintain gym uptime, compliance, and service quality across all locations.
  • Implement and enforce SOPs covering front-desk operations, trainer discipline, transformation tracking, and member feedback .
  • Collaborate with the Facility & Compliance teams to ensure smooth operations, CCTV adherence, and real-time reporting.
  • 4. People Development & Culture

  • Coach cluster and fitness managers to develop strong people-handling and data-driven decision-making skills.
  • Ensure every trainer and FD is aligned with WTF’s “Discipline + Passion = Success” value system.
  • Lead training interventions in partnership with WTF Academy for upskilling staff.
  • 5. Data-Driven Decision Making

  • Use WTF’s dashboard and analytics tools to monitor gym health, trainer utilization, PT performance, and member lifecycle.
  • Identify low-performing gyms and deploy turnaround strategies within 15 days.
  • Present weekly business insights directly to the CEO.
  • 6. Expansion & Special Projects

  • Support new gym onboarding, takeover planning, and cluster transitions.
  • Collaborate with the central tech team on pilot projects — CRM, Offer Engine, CCTV Compliance, and Guru App integrations.
  • Drive innovation initiatives within the region (e.g., local influencer collaborations, community-building programs).
  • KPIs & Metrics

    The Regional Manager will be measured through a clear set of KPIs focused on both performance and operational excellence. The primary revenue goal is to consistently achieve ₹5 crore in monthly regional revenue, maintaining 100% target attainment across all 50 gyms. Renewal performance will be tracked closely, with a minimum member renewal rate of 80% as the benchmark for retention success. Operational discipline is critical — attendance and SOP adherence must stay above 95% across all clusters to ensure smooth execution. Transformation outcomes are equally important, with a target of at least 10 client transformations per gym per month, demonstrating the brand’s impact on member results. Finally, the manager will also be responsible for supporting new gym launches and regional expansion projects, ensuring each rollout aligns seamlessly with the company’s operational and revenue plans.

    Ideal Candidate Profile

  • 5–10 years’ experience in multi-unit operations, fitness chains, hospitality, or retail leadership .
  • Proven ability to manage large distributed teams (100+) with P&L accountability.
  • Strong communication, data interpretation, and people management skills.
  • Entrepreneurial mindset — can operate with ownership, speed, and precision.
  • Bonus if you’ve previously worked with brands like Cult.Fit, Anytime Fitness, Gold’s Gym, OYO, or retail chains .
  • Compensation

  • Salary : as per industry standard or your last salary.
  • Performance Bonus : Based on revenue and renewal achievements
  • Growth Path : Eligible for National Head / Regional Head (North & South) role based on 6-month performance
  • Why Join WTF

  • Work with India’s most advanced AI-powered fitness ecosystem .
  • Operate at scale — 50+ gyms under your leadership.
  • Direct visibility to the CEO and founding team.
  • Merit-driven growth, not tenure-based.
  • Be part of the team building the future of fitness in India.
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    Regional Sales Manager • New Delhi, Delhi, India

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