Key Responsibilities :
Strategy & Execution :
- Develop and implement comprehensive SEO strategies to increase organic search visibility and drive high-quality website traffic.
Keyword Research :
Perform keyword research to identify high-value terms and integrate them into on-page elements such as content, meta tags, headers, and URLs.Technical SEO & Auditing :
Conduct SEO audits to identify and resolve technical issues, including crawl errors, duplicate content, site architecture, and page speed.Content Optimization :
Collaborate with content teams to create and optimize SEO-friendly content that aligns with keyword strategies and enhances user engagement.Off-Page SEO :
Manage link-building campaigns and outreach initiatives to increase domain authority and backlink profile quality.Monitoring & Analysis :
Use SEO tools to monitor website performance, analyze traffic trends, and assess keyword rankings. Identify opportunities for further growth.Cross-Functional Collaboration :
Work closely with developers, designers, and marketing teams to implement SEO best practices across all digital touchpoints.Trend Awareness & Adaptation :
Stay updated on changes in search engine algorithms, competitor strategies, and emerging SEO techniques like voice search and mobile-first indexing.Reporting :
Generate detailed performance reports with insights and actionable recommendations for internal stakeholders and leadership.Competitive Analysis :
Monitor competitor SEO performance and benchmark strategies to ensure a competitive edge in search rankings.Skills Required
Content Optimization