Motadata - Product Marketer - SaaS

About Motadata

Motadata is a leading IT monitoring and management software company dedicated to transforming how enterprises manage their IT operations. Since inception, we have been bootstrapped and built a powerful product suite that empowers businesses to extract valuable insights from complex IT ecosystems. Our solutions provide unified observability, IT service management, and data-driven intelligence that help organizations optimize infrastructure performance and make informed decisions.

Role Overview

We are seeking an experienced Product Marketer to drive product positioning, go-to-market strategies, and sales enablement for our flagship platforms Motadata Unified Observability & ServiceOps. The ideal candidate will be a strategic storyteller who can shape narratives, craft impactful content, and enable our sales teams to succeed in a competitive SaaS landscape.

Key Responsibilities

• Define product positioning and messaging based on customer insights, competitive analysis, and market trends.
• Develop and execute go-to-market (GTM) strategies for new launches, product updates, and feature rollouts.
• Create compelling sales collateral including brochures, playbooks, battlecards, and presentations.
• Partner with sales, product management, and customer success teams to drive alignment and enablement.
• Collaborate with content, digital, and performance marketing teams on product-led campaigns.
• Conduct market and customer research to uncover opportunities and refine product messaging.
• Manage and optimize customer-facing content across website, datasheets, and digital assets.
• Track, analyze, and report product marketing KPIs (e.g., adoption, engagement, feedback 6-9 years of experience in B2B SaaS or IT product marketing.
• Strong expertise in go-to-market strategy, product positioning, and sales enablement.
• Proficiency with marketing and collaboration tools (e.g., HubSpot, Salesforce, Notion, Loom,

Figma).

(ref : iimjobs.com)