AVP - Content Strategy & Production

Job Title : AVP - Content Strategy & Production

Job Overview

KUKU is looking for a strategic and creative AVP to lead content creation and strategy for our microdramas storytelling formats. This is a high-impact, business-oriented role for someone who can balance creative excellence with operational execution and measurable business outcomes.

The ideal candidate will be a storytelling expert with a data-driven mindset, capable of leading high-velocity content production, optimizing content ROI, and driving audience growth across multiple languages and formats. This role requires a deep understanding of consumer behavior, social media insights, engagement strategies, and performance analytics, ensuring that every story contributes to both brand and business objectives.

Key Responsibilities

• Define and execute the content strategy for microdramas fiction, aligned with KUKU's business priorities, audience preferences, and growth goals.
• Lead and mentor a team of writers, producers, and creative stakeholders, as well as manage external partners like production houses, talent, and dubbing studios.
• Collaborate with P&L owners, marketing, product, and analytics teams to measure content performance, optimize engagement, and maximize business impact.
• Integrate emerging storytelling techniques and technologies, including generative AI, to enhance content quality, speed, and scalability.
• Analyze audience insights, industry trends, and competitor benchmarks to inform content decisions, ensuring a strong balance of creativity and business value.
• Implement operational best practices for high-volume content production without compromising quality.

Qualifications

Why Join Us

Skills : content creation,content production,analytics,strategy,leadership

Skills Required

Analytics, Leadership, Strategy, Content Production, Content Creation