Category Manager / Senior Category Manager

Key Responsibilities :

• Category Strategy : Develop and implement a comprehensive strategy for the specific category, aligning with the companys goals and market trends.
• Market Analysis :  Conduct detailed market research and competitive analysis to identify opportunities and areas for improvement.
• Category Development :  Collaborate with subject matter experts and the product development team to create high-quality educational content and tools for Category preparation.
• Vendor Management :  Manage relationships with content providers, educators, and other stakeholders to ensure the delivery of superior products.
• Sales & Marketing :  Work closely with sales and marketing teams to develop effective go-to-market strategies, promotional plans, and pricing strategies.
• Performance Tracking :  Monitor the performance of the specific category using key metrics and analytics, making data-driven decisions to enhance growth.
• Customer Insights :  Collect and analyze feedback from students and educators to inform product enhancements and innovations.
• Budget Management :  Oversee category budgets and forecasts to ensure financial objectives are met.
• Cross-Functional Collaboration :  Partner with other departments such as sales, marketing, finance, and operations to achieve category goals.

Skills Required

Market Research, Category Management, Video Editing, Business Management