Performance Specialist
Genisys Groupdombivli, maharashtra, in20 hours ago
Job descriptionCampaign Setup & Management Plan, create, and manage PPC campaigns on Google Ads and Microsoft Ads across Search, Display, and Shopping. Conduct keyword research, competitor analysis, and ad copywriting to ensure effective targeting and engagement. Configure ad extensions, bidding strategies, and budgets to align with campaign objectives. Optimization & Performance Tracking Monitor campaign performance metrics (CTR, CPC, CPA, ROAS, Conversion Rate) and make data-driven optimizations. Manage negative keyword lists, audience targeting, and bid adjustments for improved efficiency. Perform A / B testing on ad creatives, landing pages, and bidding strategies. Ensure accurate conversion tracking through Google Tag Manager, UET (Microsoft Universal Event Tracking), and Analytics tools. Analytics & Reporting Generate and analyze performance reports from Google Ads, Microsoft Ads, and Google Analytics. Provide insights and actionable recommendations to improve campaign outcomes. Forecast performance and prepare budgets for upcoming campaigns. Collaboration & Innovation Partner with cross-functional teams (SEO, creative, and analytics) to align paid search campaigns with overall marketing goals. Stay updated on Google Ads and Microsoft Ads product updates, trends, and algorithm changes. Recommend new strategies, audience segments, and automation opportunities.
Key Requirement for the Position
- Experience : 2+ years in managing paid search campaigns on Google Ads and / or Microsoft Ads.
- Certifications : Google Ads Certification required; Microsoft Ads Accreditation preferred.
- Technical Skills :
- Proficiency in Google Ads, Microsoft Ads, Google Tag Manager, and Google Analytics.
- Strong understanding of keyword match types, bidding strategies, remarketing, and shopping campaigns.
- Knowledge of tracking and attribution models.
- Analytical Skills : Strong ability to analyze performance data and translate it into optimization actions.
- Communication : Excellent written and verbal communication skills for reporting and client interaction.
- Detail-Oriented : High attention to accuracy in campaign execution and reporting.
Job Description
Create a job alert for this search
Performance Specialist • dombivli, maharashtra, in
Related jobs
)
- Promoted
- New!
Performance Marketing Manager
WPP Media Worldwidemumbai, maharashtra, in Every influential brand is built on more than ambition — it is built on intention.We craft strategies that respect the intelligence of consumers, honor the vision of our clients, and balance perfor...Show moreLast updated: 20 hours ago
- Promoted
Performance marketer
BEL AVENIR Perfumesmumbai, maharashtra, in Bel Avenir Perfumes offers a premium range of long-lasting fragrances for men and women.We are proudly available across major online marketplaces including.
This is a full-time on-site role for a Pe...Show moreLast updated: 14 days ago
- Promoted
NPST - Performance Manager
Network People Services TechnologiesMumbai, India The Performance Manager is responsible for driving organizational performance improvement by monitoring, analyzing, and enhancing business processes and employee productivity.This role focuses on s...Show moreLast updated: 30+ days ago
- Promoted
Augnito - Performance Marketing Manager
AugnitoMumbai, India About Us : Augnito is the next gen Voice AI powering the healthcare industry.Augnito empowers medical professionals and streamlined clinical workflows with cloud-based, AI spee...Show moreLast updated: 23 hours ago
- Promoted
Performance Engineer
Alp Consulting Ltd.Mumbai, Maharashtra, India Key Responsibilities Performance Engineering : .Participate in all phases of performance testing, from requirement gathering to analysis and reporting.
Shift-Left Integration : Work to integrate perfor...Show moreLast updated: 4 days ago
- Promoted
Puretech - Performance Manager
Puretech DigitalMumbai, India JOB OVERVIEW : As a Paid Media Advertising Business Manager, you will lead and oversee the strategic direction and execution of paid media campaigns in the digital mar...Show moreLast updated: 30+ days ago
- Promoted
- New!
Performance Specialist
Genisys GroupMumbai, IN Key Requirement for the Position.Experience : 2+ years in managing paid search campaigns on Google Ads and / or Microsoft Ads.
Certifications : Google Ads Certification required; Microsoft Ads Accredita...Show moreLast updated: 22 hours ago
- Promoted
- New!
Performance Marketing Manager – D2C FMCG Brand – Exp : 04 years + WIPRO Partnered - Package 12 LPA
Soulflower Co LtdMumbai, Maharashtra, India The Performance Marketing Specialist will be responsible for creating, implementing, and monitoring paid advertising campaigns across multiple digital platforms, including Meta (Facebook, Instagram...Show moreLast updated: 1 hour ago
- Promoted
Performance Management Specialist
UNISON INTERNATIONAL CONSULTING (The Recruitment Company)Mumbai, Maharashtra, India Hiring : Performance Marketing Manager | Top Consumer Durables Company | Gurgaon We are looking for a Performance Marketing Manager for a leading consumer durables brand in Gurgaon.The ideal candida...Show moreLast updated: 1 day ago
- Promoted
- New!
Performance Marketing Specialist (E-Commerce USA Market)
AEE Overseasthane, India Leading American Fashion Brand “Members Only”, is looking for candidates to join their Digital Marketing team to handle Google ads, SA360 and Meta Ads.
Maximum 2 years Experience in E-commerce adver...Show moreLast updated: 7 hours ago
- Promoted
- New!
Performance Marketing Director
Canonical Companydombivli, India Performance Marketing Director (Part-Time).Canonical is looking for a Part-Time Performance Marketing Director, a data-driven leader who can scale digital acquisition across multi-channel ecosystem...Show moreLast updated: 9 hours ago
- Promoted
Performance Marketer
DoveriyeDombivali, Maharashtra, India Job Title : Performance Marketer-D2C Location : Hyderabad Employment Type : Full-time Key Responsibilities : Campaign Planning : Help set up and run marketing campaigns.
Content Support : Coordinate...Show moreLast updated: 1 day ago
- Promoted
Sr. Performance Marketer
Digiweave Mediatech LLPThane, Maharashtra, India Performance Marketer with 3-5 years of Digital Marketing Agencies experience.Job Type : Onsite (Only Work From Office).We are a Digital Marketing Agency based in Thane West.We provide services like ...Show moreLast updated: 30+ days ago
- Promoted
Presales Specialist
HubbleHoxMumbai, Maharashtra, India We are seeking a proactive and business-oriented professional with a strong background in Early Childhood Care and Education (ECCE).
This role involves coordinating with schools, supporting the pre-...Show moreLast updated: 17 days ago
- Promoted
- New!
Presales Specialist
Policybazaar for Businessmumbai, India Graduate in any discipline (preferably in Business, Marketing, or related fields).Collaborate with the sales team to develop and maintain a strong sales pipeline.
Track and monitor leads to ensure c...Show moreLast updated: 15 hours ago
- Promoted
Performance Growth Marketer
Infinite Labs DigitalKalyan-Dombivli, IN Infinite Labs is a forward-thinking agency specializing in AI-powered marketing, working with brands in supplements, healthcare, real estate, and professional services to achieve measurable growth....Show moreLast updated: 1 day ago
- Promoted
Presales Specialist
Peoplefydombivli, maharashtra, in We are looking for an experienced and dynamic Senior SCM Presales Consultant (Order Management) for one of our reputed client.
Anywhere in India (Pune, Mumbai, Bangalore, Hyderabad, Chennai, Gurgaon...Show moreLast updated: 14 days ago
- Promoted
Senior Performance Marketer
PU PrimeKalyan-Dombivli, IN We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing.
The ideal candidate will have managed large budg...Show moreLast updated: 17 days ago