Lead SEO initiatives to improve website visibility, keyword rankings, and organic traffic across multiple properties.
- Handle content optimization, internal linking, backlink building, and technical improvements (e.g., site speed, crawlability).
- Use tools like GA4 and Search Console to analyze performance, track competitors, and adjust strategies accordingly.
- Drive topic / category expansion and optimize for platforms like Google Discover, Google News, and newsletters.
- Support audience growth through content syndication, email marketing, and social
engagement strategies.
Work with tech, content, and external stakeholders to implement SEO and business growth Set Required :2-5 years of proven SEO experience with success in driving traffic and improving rankings.Proficient in tools like Google Analytics, Search Console, SEMrush, Moz, and familiar with WordPress.Strong analytical and problem-solving skills with the ability to act on data insights.Excellent communication, collaboration, and project management abilities.Self-motivated and capable of handling multiple projects independently in a fast-paced environment(ref : iimjobs.com)