Senior Marketing Analyst

ConfidentialGurugram, Gurgaon / Gurugram, India

5 days ago

Job description

Who Are We Looking For

We are seeking talented and creative individuals who are passionate about making a difference. Join our dynamic, fast-paced environment where you will hone cross-functional skills and create a global impact.

Key Responsibilities

Strategize and Lead Marketing Initiatives- Develop and execute both online and offline marketing strategies for target segments across the US, Europe, Asia, and Australia.
Product Marketing Ownership- Spearhead end-to-end product marketing through email campaigns, market research, and the development of brand assets such as case studies and marketing collateral.
Content Creation and Design- Create compelling content and visually engaging materials that drive product adoption, generate buzz, and resonate with our SaaS audience.
User Engagement Analysis- Analyze user engagement metrics and campaign responses to assess marketing effectiveness and recommend actionable improvements.
Client Communication Management- Handle marketing-related client queries and maintain proactive communication to ensure satisfaction and engagement.
Cross-functional Collaboration- Work closely with Product, Account Management, Content, and Design teams to deliver excellent user experiences and foster community engagement.
Performance Reporting- Prepare and present key performance metrics to clients and senior management.

Requirements

Undergraduate degree with specialization in Marketing, Business, or Economics.

Minimum 2 years' experience in digital marketing, social media marketing, or email marketing, preferably within a SaaS-based organization.

Demonstrated experience in content writing and design, with a creative approach to marketing challenges.

Strong skills in marketing strategy, creative writing, and client relationship management.

Ability to collect, organize, analyze, and disseminate significant amounts of information to drive data-informed decisions.

Excellent interpersonal, presentation, and communication skills paired with strong business acumen.

Flexible, responsive, and able to prioritize multiple tasks, reprioritize as needed, and work with urgency to meet deadlines.

Proven ability to liaise with cross-functional teams (Content, Account Management, Design, Product, etc.) to deliver impactful results.

Skills Required

Client Relationship Management, Email Marketing, Digital Marketing, Marketing Strategy, Design, Social Media Marketing, Content Writing

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Marketing Analyst • Gurugram, Gurgaon / Gurugram, India