IT Content Strategist

Shift Timing : General shift (9-6pm)

Location : Airoli, Navi Mumbai

Role : Content Writer - Technical

Purpose of the Job : Creates easily understandable, highly effective marketing content for the IT industry / Technical IT domain. Uses independent judgement to develop creative approaches to enable sales.

Primarily Roles & Responsibilities

• Develops content in cooperation with Marketing Communications campaigns, user experience experts, and marketing operations.
• Understands the company and marketing strategy and converts it into concise and compelling messages based on industry segment applications and the technologies employed.
• Effectively research, analyze, and write marketing content for Information Technology domains in a variety of formats like sales collaterals, white papers, blogs, newsletters, campaign mailers, customer case studies, infographics, e-books, instructor presentations, application notes, and other business collaterals.
• Analyze documents to maintain continuity of style of content.
• Organize and structure information logically.
• Review content for technical, grammatical, and style guide compliance.
• Manage multiple writing assignments simultaneously by prioritizing project deadlines.
• Conceives, scripts, and produces video content including customer testimonials and product demos.
• Creates visuals such as posters and presentations, which explain value propositions and unique selling points in an easy-to-understand manner.
• Writes and produces various types of content and blog regularly to expand the company’s digital footprint, awareness, consideration, and preference with My Black Box subscribers and new customers.

Skills, Knowledge, Abilities

Education / Experience Requirements