Search Engine Optimization Specialist

Job Description

We are seeking an experienced SEO to join our digital marketing team for both traditional SEO and the next era of AI-powered search. This role is ideal for someone who can leverage AI, LLMs, and advanced SEO tools to future-proof our strategies. You will be responsible for developing and implementing search engine optimization (SEO) strategies to improve website visibility, drive organic traffic, and increase conversions.

Key Responsibilities

• Predictive Analytics : Utilize AI-driven insights to forecast trends, identify ranking opportunities, and automate SEO audits.
• On-Page & Technical SEO : Continue leadership on traditional aspects like site architecture, metadata, crawlability, Core Web Vitals, and site speed.
• Analytics & Reporting : Track, measure, and report performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, and Moz. Present actionable insights to management.
• Link-Building & Outreach : Build high-quality backlinks through ethical strategies to strengthen domain authority.
• Local SEO : Develop strategies to boost local visibility across key Canadian markets.
• Team Collaboration : Provide guidance to the marketing team and mentor junior SEO members.
• Innovation : Stay on top of algorithm updates and industry shifts, proactively adapting strategies to ensure long-term success.
• Backlinking & Off-Page Optimization :   Develop, execute, and manage robust backlinking strategies to improve domain authority and search rankings.
• SEO Strategies Implementation :   Conduct in-depth keyword research and implement on-page strategies to enhance website visibility.
• Technical SEO Audits :   Identify and resolve technical issues affecting site performance, including indexing, crawl errors, and page load times.
• Competitor & Market Analysis : Perform competitor benchmarking and market analysis to identify opportunities and refine SEO strategies.
• Content Collaboration : Work closely with the content team to create SEO-friendly content and optimize existing material for improved rankings.

Requirements

Contact

Note :   Interested Candidate can Send CV on Whatsapp and Connect for Next Step.