Senior Manager- Influencer Marketing

About the Role :

We're looking for a Senior Manager – Influencer Marketing to lead our Planning Vertical , which focuses on influencer scouting and campaign planning. The ideal candidate should have deep knowledge of the influencer ecosystem, a sharp eye for talent, and the ability to build and lead a high-performing team that identifies, curates, and aligns the right creators with brand objectives.

This role is both strategic and operational — driving influencer sourcing frameworks, ensuring quality and relevance, and collaborating cross-functionally to deliver best-in-class influencer marketing campaigns.

Key Responsibilities :

1. Leadership & Team Management :

• Lead and manage the Planning (Influencer Scouting) team , ensuring efficient and high-quality output.
• Train and mentor team members on scouting processes, influencer evaluation, and campaign planning.
• Create performance metrics and evaluation systems for the scouting team.
• Build scalable processes to manage large volumes of influencer data and collaborations.

2. Influencer Scouting & Shortlisting :

3. Campaign Planning & Strategy Collaboration :

4. Process Optimization & Innovation :

5. Cross-functional Collaboration :

Requirements :

Skills Required

influencer marketing, google sheets , Campaign Planning, Excel