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PPC Analyst

PPC Analyst

ConfidentialNavi Mumbai
6 days ago
Job description

Description

We are seeking a skilled PPC Analyst to join our dynamic marketing team in India. The ideal candidate will have a strong background in managing pay-per-click advertising campaigns, with a proven track record of optimizing performance and driving ROI.

Responsibilities

  • Conduct keyword research and analysis to identify target keywords for campaigns.
  • Create, manage, and optimize PPC campaigns across various platforms including Google Ads, Bing Ads, and social media channels.
  • Monitor and report on campaign performance, analyzing data to provide actionable insights.
  • Collaborate with the marketing team to align PPC strategies with overall marketing goals.
  • Manage budgets and bid strategies to maximize ROI on advertising spend.

Skills and Qualifications

  • 3-5 years of experience in managing PPC campaigns across multiple platforms.
  • Proficiency in Google Ads and Bing Ads, including advanced features such as remarketing and audience targeting.
  • Strong analytical skills with experience using Google Analytics and other tracking tools to measure performance and ROI.
  • Knowledge of SEO principles and how they relate to PPC.
  • Excellent communication skills, both written and verbal, to articulate strategies and results to stakeholders.
  • Skills Required

    Google Ads, bing ads , Data Analysis, Keyword Research, a / b testing, conversion tracking , Budget Management, Reporting Tools, Paid Marketing

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    Ppc Analyst • Navi Mumbai

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