Head of Brand Engagement

Primary Purpose : Drive brand growth, cultural relevance and consumer engagement. As a key member of the Marketing team, you will develop and execute activations and partnerships that amplify the brands credentials.

Role & Responsibilities

• Brand Positioning : Define and maintain brands positioning, ensuring alignment with global directions while meeting Indian market needs.
• Partnerships Activation : Develop and execute brand partnerships that align with brands positioning.
• Creative Collaboration : Work closely with internal creative teams, external agencies to develop innovative concepts, content and activations.
• Planning & Execution : Develop, execute and track activations & partnerships, ensuring timely delivery and budget management.
• Commercial & Budget Management : Manage marketing budgets, ensure ROI optimization and deliver brand programs on time in full.

Preferred candidate profile

Nice to Have

And above all of this, an undying love for beer!

Quench your thirst for success. Come, sit at the table!