Head of Sales

Job Title : Chief Sales Head – Media (Audiowala Bus Stand & BTL Activations)

Location : Delhi

Department : Media Sales

Reports To : Director / Managing Director

About Company

Our client is a pioneering name in India's media and technology space, renowned for its innovative Out-Of-Home (OOH) advertising platform – “Audiowala Bus Stand.” This platform connects brands with rural and semi-urban audiences through contextual audio advertising at state transport bus stands across India, offering deep rural penetration and unmatched reach.

Our media division also delivers high-impact BTL (Below-the-Line) activation services, helping brands create immersive, on-ground engagements in key rural markets. With a strong focus on the BFSI, FMCG, Automobile, and Government sectors, we blend data, creativity, and technology to drive measurable business outcomes.

Role Summary

We are looking for an experienced and dynamic Chief Sales Head – Media to lead our sales strategy, drive revenue growth, and nurture long-term client relationships. This leadership role will be instrumental in expanding our reach in rural and semi-urban markets , especially among BFSI, FMCG, Automobile, and Consumer Durables brands.

Key Responsibilities

• Lead sales efforts for Audiowala Bus Stand and BTL Activation Services to achieve assigned revenue targets.
• Develop and implement a national media sales strategy with a sharp focus on rural and semi-urban market penetration.
• Identify, prospect, and onboard new clients in BFSI, FMCG, Automobile, and Consumer Durable sectors.
• Drive both agency and direct sales engagements across key markets.
• Collaborate with marketing and operations teams to conceptualize and deliver impactful brand campaigns.
• Manage end-to-end sales lifecycle : from pitching and proposal development to negotiation, execution, and renewals.
• Monitor industry trends and apply insights to enhance go-to-market strategies and media offerings.
• Provide regular revenue forecasts, performance updates, and sales analytics to senior leadership.

Candidate Requirements

What We Offer