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Media Coverage & Trends Analyst

Media Coverage & Trends Analyst

Annalect IndiaBengaluru, Republic Of India, IN
2 days ago
Job description

Skills : - Media monitoring, Secondary Market Research, social listening, media analyst. Tools like, Talkwalker, Brandwatch, Lexis Nexis, Hootsuite, Meltwater etc.

Location : - Bangalore, Hyderabad,Gurgaon,Chennai,Mumbai

Experience : - 3-5 Years

Analyst - Media Monitoring

Omnicom Global Solutions, India

We have a role for Analyst – Media Monitoring . In this role, you will monitor and analyze media coverage in the healthcare and pharmaceutical sectors, track key industry trends, and prepare comprehensive media reports and dashboards. You will work closely with internal teams to provide actionable insights, identify potential risks and opportunities, and support the development of communication strategies. Staying updated on the latest media monitoring tools and technologies will be an integral part of this role.

About Omnicom Global Solutions

Omnicom Global Solutions is an integral part of Omnicom Group, a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 70 countries.

Omnicom Global Solutions India plays a key role for our group companies and global agencies by providing stellar products, solutions, and services in the areas of Creative Services, Technology, Marketing Science (Data & Analytics), Advanced Analytics, Market Research, Business Support Services, Media Services, and Project Management.

We currently have 4000+ awesome colleagues in Omnicom Global Solutions India who are committed to solving our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey.

Let us build this, together!

This is an exciting role and would entail you to :

  • Monitor and analyse media coverage related to the healthcare and pharmaceutical sectors.
  • Track and report on industry trends, news, and developments that impact our clients.
  • Develop and maintain comprehensive media monitoring reports and dashboards.
  • Collaborate with internal teams to provide insights and recommendations based on media analysis.
  • Identify and assess potential media risks and opportunities for our clients.
  • Stay updated with the latest tools and technologies in media monitoring and analysis.
  • Support the development of communication strategies based on media insights.

Requirements

  • Bachelor’s degree in communications, Public Relations, Marketing, or a related field.
  • 3-6 years of experience in healthcare media monitoring, with a strong focus on the pharmaceutical industry.
  • Proficiency in media monitoring tools and platforms (e.G., Meltwater, Cision, Brandwatch).
  • Excellent analytical and research skills.
  • Strong written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Attention to detail and ability to manage multiple projects simultaneously.
  • Knowledge of industry regulations and compliance standards.
  • Requirements

  • Bachelor’s degree in communications, Public Relations, Marketing, or a related field.
  • 3-6 years of experience in healthcare media monitoring, with a strong focus on the pharmaceutical industry.
  • Proficiency in media monitoring tools and platforms (e.G., Meltwater, Cision, Brandwatch).
  • Excellent analytical and research skills.
  • Strong written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Attention to detail and ability to manage multiple projects simultaneously.
  • Knowledge of industry regulations and compliance standards.
  • Qualifications

  • Experience working with pharmaceutical clients or in a pharmaceutical company.
  • Familiarity with media monitoring and analysis.
  • Certification in media monitoring or related fields.
  • Create a job alert for this search

    Media Analyst • Bengaluru, Republic Of India, IN

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