About Us
We're a fast-growing, consumer-first D2C skincare brand, SEREKO. We are India&aposs first Pscyhodermatology Brand. You can read more about us on- www.serekoshop.com.
We're on a mission to create meaningful, memorable brand experiences—and the words we use matter. That's where you come in.
We're looking for a creative and strategic Copywriter who not only gets consumer psychology but can turn that insight into powerful, high-converting copy acr
Industry : Direct-to-Consumer (D2C), E-commerce, Digital Marketing, skincare industry would be bonus
What You'll Do
- Write compelling, on-brand copy for Meta ads, Google ads, emailers, landing pages, product detail pages (PDPs), banners, and more.
- Collaborate closely with designers, marketers, and product teams to develop integrated campaign concepts.
- Craft persuasive product storytelling and benefit-led messaging tailored for e-commerce.
- Develop and maintain a consistent brand tone and voice across all customer communication.
- Write SEO-optimized blog content for both on-page and off-page SEO efforts—keyword research knowledge is key.
- Analyze performance of copy (e.g., CTRs, conversions) and iterate based on real data.
- Stay updated with digital trends, consumer behavior, and competitor messaging in the D2C space.
What You Bring
3–6 years of proven copywriting experience with a D2C brand or digital agency serving D2C clients.Strong understanding of consumer psychology and the nuances of direct response copywriting.A strong portfolio showcasing work across digital ad campaigns, product pages, website content, and SEO blogs.Proficiency in writing SEO-friendly long-form content, including blog posts and articles.Ability to simplify complex ideas into clear, compelling messaging.Attention to detail with excellent grammar, syntax, and editing skills.Self-starter attitude with the ability to juggle multiple projects and meet tight deadlines.Familiarity with tools like Google Analytics, Semrush / Ahrefs, SurferSEO, or similar is a plus.Bonus Points If You Have
Experience with email marketing and retention marketing.Understanding of conversion rate optimization (CRO) best practices.A passion for branding, storytelling, and user experience.What We Offer
Competitive salary and performance incentivesA collaborative, growth-focused environmentExposure to fast-paced brand-building from the ground upOpportunities to lead and own big creative projectsLearning and development supportSalary Range : Upto 6.6LPA
Work Mode : Work from Office
Work Location : Job Locatio n : Noida, Sector 142(Corporate Office)
Closest Metro station : (Noida 142- Aqua Line)
For more details please visit www.serekoshop.com
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Skills Required
Copywriting, Google Analytics