Search Engine Optimization Executive

About Octet Design StudioOctet Design Studio is a UI / UX design agency committed to delivering world-class design and seamless product experiences. We blend intuitive design with cutting-edge product strategy to help our clients achieve their business goals and build a strong market presence.About the RoleWe are looking for a performance-driven SEO Executive to join our digital marketing team. The ideal candidate should have a solid understanding of off-page and on-page SEO techniques, backlink strategies, and content optimization. This role demands a detail-oriented professional who can enhance our online presence, improve search engine rankings, and drive organic growth through effective SEO practices.Key ResponsibilitiesBuild high-quality backlinks through guest posts, directories, and outreach campaigns.Promote content across platforms like Medium, forums, and Q&A sites to increase visibility.Collaborate with content / design teams to create link-worthy assets.Conduct influencer and blogger outreach for SEO partnerships and mentions.Monitor and maintain a healthy backlink profile, disavowing toxic links.Track SEO performance using tools like Ahrefs, Google Analytics, and Search Console.Benchmark competitor backlink strategies and identify improvement opportunities.Support keyword research and ensure proper on-page keyword usage.Assist in resolving technical SEO issues like broken links and crawl errors.Optimize internal linking, image tags, and page structure for better SEO results.RequirementsBachelor’s degree in Marketing, Communications, or a related field0-2 years of relevant experience in SEO, preferably in a digital marketing agencyStrong knowledge of SEO tools such as Ahrefs, SEMrush, Moz, Google Analytics, and Google Search ConsoleGood understanding of search engine algorithms and ranking factorsStrong communication and collaboration skillsBasic understanding of HTML / CSS and website architecture is a plus