Content Team Lead

Content Lead – Job Description

Role Overview

Lead the end-to-end content strategy and execution.

Build and scale content across blogs, videos, social media, newsletters, podcasts, and long-form formats.

Ensure consistent brand voice, accuracy, and engagement across all platforms.

Manage internal teams, agencies, and freelancers to deliver high-quality content.

Key Responsibilities

Content Strategy

Develop and implement a unified content strategy aligned with business goals.

Build and manage a structured content calendar.

Maintain consistency in tone, messaging, and brand identity.

Content Creation & Management

Oversee creation of written content (blogs, articles, newsletters, explainers).

Lead production of video content (guides, walkthroughs, short-form reels).

Manage social media content, campaigns, and engagement formats.

Supervise audio content such as podcasts and weekly updates.

Guide long-form projects like reports, case studies, and whitepapers.

Execution & Performance

Manage teams and agencies to ensure timely, high-quality output.

Drive reach and visibility through SEO, social distribution, and partnerships.

Track content performance and optimize based on analytics and ROI.

Team & Stakeholder Management

Lead a small team of writers, designers, and video producers.

Collaborate with product, marketing, and cross-functional teams.

Oversee agency deliverables and external partnerships.

Skills & Requirements

6–9 years

of experience in content marketing, digital media, or brand communications.

2–3 years of leadership experience

managing teams or agencies.

Proven ability to build and execute multi-format content strategies.

Strong storytelling, writing, and editing skills.

Excellent project and stakeholder management abilities.

Familiarity with

SEO, analytics tools, and digital content best practices .

Experience working with creators, freelancers, and cross-functional teams.