Digital Marketing & Ad Optimization Strategist

Key Responsibility Areas in Order of Importance

• Running Ad Campaigns (Google, Meta) - most important
• Conduct keyword research to identify the most relevant keywords for your target audience
• Optimize websites and content for those keywords
• Any software / tools required will be provided
• Create social media graphics, infographics, and other types of visual content (can be done with the help of easy to use tools like Canva)
• Create email and direct messaging lists
• Researching the pros and cons of competitor websites and apps.

💻 Other related activities that might help and be possible

Must Have

📺 1-3 years experience with Advertising (Set up and Management of Google / Meta Campaigns)

☕️ English Communication Ability

✏️ Content Writing Skills or willingness to learn

🧐 Research skills or willingness to learn

🗓️ Willingness to work 5 days a week (Mon-Sat, Saturday Half Day) and be available for emergencies when required

Also :

🏁 Capacity to start as soon as possible

💻 A laptop

🛜 Great WIFI so you can easily work in a remote work environment

Good to have

🕥 Past Experience in the same key responsibility areas

🪷 Any other Digital Marketing or Ads Distribution skills not mentioned above

👩💻 UX Design Skills

Not really required

📜 A degree - in a related or unrelated field

🧐 A certification

✅ Any kind of qualification

What we offer

👩🏻💻 A dynamic and supportive work environment

💰 Bonus at the year-end based on company performance (after being at the company for 12 months)

🥇 Opportunity to pick up any other responsibilities you want to learn and contribute towards and grow there as well

🦮 Guidance and Mentorship in all Key Responsibility Areas

👩🏽💻 Access to Industry Standard Software Tools

💸20% of the commission received from any client whose lead was captured via your ad campaigns.