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Sales & Marketing Lead (Part-Time)

Sales & Marketing Lead (Part-Time)

Magicindikolkata, west bengal, in
21 hours ago
Job description

Compensation :  ₹8,000 / month (Part-Time)

Experience : ~ 5 years

Commitment :  ~20-30 hours / week

Stage :  Early-stage e-commerce startup

About MagicIndi.com

MagicIndi.com  is a culturally-rooted e-commerce brand connecting  Indians living abroad (NRIs)  with authentic Indian products — from gifts and home decor to spiritual items and festive collections. We’re building a bridge between India and its global diaspora through meaningful, curated offerings.

Your Mission

We are looking for a  Sales & Marketing Lead  to grow  our customer base and social media presence , especially in countries with strong NRI communities like the  USA, UK, Canada, UAE, and Australia .

Your goal is simple but powerful :

→ Drive traffic. Grow followers. Convert visitors into loyal customers.

What You’ll Do

  • Create and execute marketing strategies to target NRIs globally and customers in India.
  • Grow our  Instagram, Facebook, YouTube, WhatsApp and others  – organically and via ads
  • Set up email marketing flows (welcome, festivals, abandoned cart, etc.)
  • Run  Meta Ads and Google Ads  focused on traffic and conversions
  • Research country-specific trends (festivals, gifting seasons) and build campaigns around them
  • Collaborate on content (reels, posts, influencer shoutouts, festival tips, etc.)
  • Track and report weekly on KPIs : traffic, sales, followers, and conversion rates

What Success Looks Like (Your KPIs)

  • Increase in website visitors (weekly / monthly targets)
  • Growth in Instagram & Facebook followers
  • Conversions : New customers + repeat purchases
  • Email open rates and campaign engagement
  • Country-specific traction (e.g. Diwali traffic from the US, Rakhi from UAE)
  • You’re a Fit If You :

  • Understand Indian diaspora culture, values & shopping behavior
  • Have experience in  digital marketing  (social, email, ads, SEO, influencer outreach)
  • Are  results-driven  – you think in metrics, not just ideas
  • Enjoy working independently and owning your impact
  • Have worked with startups, small teams, or D2C e-commerce brands
  • What We Offer

  • ₹8,000 / month (Part-Time)
  • Performance bonuses  for hitting traffic / sales / follower milestones
  • Opportunity to grow into a full-time and leadership role
  • Work-from-anywhere flexibility
  • Freedom to experiment and lead marketing end-to-end
  • How to Apply

    Send us :

    Your resume or LinkedIn profile

    A short note :

    → Why you're interested

    → 1 idea to increase our followers or sales among NRIs

    📧 Email :   support@magicindi.com

    Deadline : Apply on a rolling basis — we're hiring now!

    Create a job alert for this search

    Marketing Lead • kolkata, west bengal, in

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