Digital Merchandising headLuxury Brand • India
Digital Merchandising head
Luxury Brand • India
8 hours ago
Job descriptionDeliver seamless, fast, and personalized customer experiences that drive Lead continuous experimentation, A / B testing, and UX improvements using Collaborate with marketing and creative teams to ensure platform Build and mentor a customer-first design team that blends aesthetic Translate customer behavior and analytics into actionable interface and Maintain consistent brand expression across all digital touchpoints. Lead digital merchandising to optimize product visibility, discovery, and Drive SEO excellence across categories, content, and technical optimization Work cross-functionally with category and marketing teams for product Oversee or collaborate on front-end and back-end technology evolution Build and maintain a high-performance digital stack integrating commerce, Leverage AI / ML, automation, and analytics for predictive insights and Build and scale cross-functional teams across product, design, merchandising, Collaborate closely with CMO, CTO, and COO to drive unified growth and Define key performance metrics — conversion, NPS, LTV, repeat rate — Act as a digital transformation partner to the CEO, driving data-driven
Key Responsibilities
1. Product & Experience Ownership
- Define and lead the product roadmap for digital platforms
(website, mobile, and app).
conversion and retention.
data-driven insights.
experiences support brand storytelling and campaign objectives.
2. UI / UX Leadership
excellence with usability.
journey designs.
3. Digital Merchandising & SEO
conversion.
to grow organic traffic.
positioning and launch execution.
4. Technology & Data Enablement
with the CTO.
analytics, and personalization tools.
experience optimization.
5. Leadership & Collaboration
and SEO.
experience outcomes.
and ensure consistent delivery.
decision making and operational efficiency
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Digital Merchandising • India
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