Talent.com
No longer accepting applications
▷ [Apply in 3 Minutes] Marketing Manager

▷ [Apply in 3 Minutes] Marketing Manager

SamaaroIndia
5 days ago
Job description

About the Company

Samaaro is an award-winning, AI-powered event marketing platform, designed to help marketing teams plan, promote, and execute high-impact events with ease. Recognized by YourStory as one of the Top 30 Most Innovative Startups in India, Samaaro enables brands to automate event workflows, streamline guest journeys, and gain actionable insights across the entire event lifecycle. Since launching in 2020, we’ve empowered marketing teams across sectors like real estate, healthcare, BFSI, and government to run smarter, more efficient events.

We’re backed by leading investors including SucSEED Innovation Fund, Silver Needle Ventures, and The Chennai Angels. As one of the highest-rated event platforms on SourceForge, Capterra, G2, and Trustpilot, our commitment to excellence extends to our team culture as well.

At Samaaro, we follow a flat hierarchy rooted in openness, inclusivity, and trust. We believe in lifelong learning, holistic growth, and collaborative leadership, encouraging team members to take ownership and explore opportunities across functions.

About the Role

We’re looking for a strategic, hands-on Marketing Manager who can lead and scale our marketing efforts across content, performance, product, and brand. This is a high-ownership role for someone who thrives in fast-paced environments, is deeply comfortable with data, and knows how to build and execute full-funnel B2B marketing strategies.

You’ll work directly with the founders and cross-functional teams to drive brand visibility, generate demand, and position Samaaro as a category-defining solution in the global event-tech space. From content strategy and SEO to paid campaigns and partner marketing, you’ll be responsible for shaping how Samaaro engages its audience, attracts enterprise clients, and fuels growth.

If you're someone who blends creative storytelling with analytical thinking, loves trying bold ideas, and knows how to turn marketing into pipeline, we’d love to hear from you.

What You'll Own :

This is a high-impact role where you’ll drive the entire marketing function :

Content Strategy & Distribution

  • Own and expand the content roadmap across website, blogs, LinkedIn, Medium, Quora, and newsletters.
  • Publish case studies, white papers, and pillar content that attracts, engages, and converts.
  • Plan and execute a video-first content strategy (YouTube Shorts, Instagram Reels, explainers).

Newsletters & Customer Communication

  • Segment our customer base and prospects, define newsletter buckets, and improve CTRs and engagement.
  • Build nurture sequences aligned to sales stages and personas.
  • Organic & SEO Growth

  • Improve keyword rankings across traditional search engines and AI-driven search tools.
  • Work with SEO tools to drive content performance, while building and managing a network of freelancers, content writers, and interns to scale high-quality output and improve backlink authority.
  • Drive backlink strategy by identifying high-authority opportunities and collaborations
  • Performance Marketing

  • Plan, execute, and optimize campaigns across Google, LinkedIn, Instagram.
  • Own CAC, ROAS, CPL and budget tracking for all channels.
  • Product Marketing & Positioning

  • Refine our messaging and value proposition by vertical (Real Estate, BFSI, Pharma, etc.).
  • Work with the founders & sales team to create battle cards, competitor benchmarks, pitch enablement decks, and sales training material.
  • Brand & Communications

  • Ensure consistent brand language across all touchpoints — website, decks, social, product.
  • Manage PR opportunities, media partnerships, and award submissions.
  • Partnership & Community Marketing

  • Build relationships with relevant associations, event marketing communities, and influencers.
  • Execute co-marketing with clients and partners — webinars, articles, testimonials, and thought-leadership content.
  • Analytics & Funnel Performance

  • Own the end-to-end marketing reporting framework covering performance marketing, SEO rankings, organic traffic, social media growth, content performance, and lead generation across channels.
  • Define and report on key funnel metrics : impressions, CTR, leads, MQL to SQL conversion, CAC, and campaign-level ROI.
  • Monitor and report improvements in keyword rankings, backlink growth, engagement metrics, and channel-wise contribution to pipeline with regular insights and recommendations for optimization.
  • Desired Candidature :

  • At least 5 years of hands-on experience in B2B SaaS marketing, with a strong track record of building pipeline and growing brand visibility.
  • Someone who’s comfortable wearing multiple hats - strategy, execution, analytics, and creative.
  • You take ownership, move fast, and genuinely care about outcomes.
  • You love data. You're constantly measuring, optimizing, and making decisions based on what the numbers say.
  • You’re an AI-native marketer who uses tools like ChatGPT, Jasper, Surfer, or Notion AI to get more done, faster.
  • You’re not afraid to try bold ideas. You know marketing involves trial and error, and you're okay with failing fast to learn what works.
  • You can collaborate well across teams but you’re also confident leading initiatives independently.
  • Why Join us :

  • You’ll work directly with the founder and leadership team shaping Samaaro’s GTM and growth.
  • Be part of a category-defining SaaS platform that’s scaling across global markets.
  • Full ownership and autonomy : your ideas, campaigns, and experiments will drive real outcomes.
  • Young, dynamic culture with high standards and high rewards.
  • Samaaro is an equal-opportunity employer and values diversity in the workplace. We encourage candidates from all backgrounds to apply.

    Industry

  • Software Development
  • Employment Type

    Full-time

    Create a job alert for this search

    Marketing Manager • India

    Related jobs
    • Promoted
    Advertising Manager

    Advertising Manager

    OZRIT - IndiaNagpur, IN
    The Advertising Manager will be responsible for developing and managing paid advertising campaigns across platforms such as Meta (Facebook & Instagram), Google Ads, and emerging channels like TikTo...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Saasvaap - Manager - Marketing

    Saasvaap - Manager - Marketing

    Saasvaap Inc, India
    Description : About the Role : We are seeking an experienced and results-driven Marketing Manager to lead our marketing initiatives, drive brand gr...Show moreLast updated: 7 hours ago
    • Promoted
    Marketing Interns (Webinars & Engagement)

    Marketing Interns (Webinars & Engagement)

    Clovitynagpur, India
    Ready to Build Your Career in Marketing?.Marketing Interns (Webinars & Engagement).High performers will have the opportunity to . Plan, promote, and execute webinars & online events.Drive engagement...Show moreLast updated: 8 days ago
    • Promoted
    Assistant Brand Manager

    Assistant Brand Manager

    ConfidentialNagpur
    Assist the Brand Manager in developing and implementing the brand strategy to achieve business goals and objectives.Collaborate with internal teams to ensure that the brand strategy aligns with com...Show moreLast updated: 30+ days ago
    • Promoted
    Growth Marketing Manager

    Growth Marketing Manager

    Supanote AInagpur, India
    Create thought-leadership content that redefines AI in behavioral health.Build a scalable inbound strategy to attract clinicians, payers, and industry partners. Turn complex clinical and tech topics...Show moreLast updated: 8 days ago
    • Promoted
    Quick commerce - Performance Marketing

    Quick commerce - Performance Marketing

    Fraganotenagpur, India
    Optimize campaigns for critical metrics including CAC, ROAS, LTV, CPA, CTR, and retention.Develop and run geo-targeted and hyperlocal campaigns, tailored to Q-commerce delivery zones and demand pat...Show moreLast updated: 8 days ago
    • Promoted
    Shopify and Email Marketer (B2B E-Commerce)

    Shopify and Email Marketer (B2B E-Commerce)

    Al-Haram Londonnagpur, India
    Work hours aligned with UK business time).Al- Haram London (B2B A Modest wear).The ideal candidate should have hands-on experience in. Shopify, e-commerce operations and Email marketing,.You’ll play...Show moreLast updated: 3 days ago
    • Promoted
    AI Marketing Lead (B2B2C)

    AI Marketing Lead (B2B2C)

    SwirlNagpur, IN
    We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 7 days ago
    • Promoted
    • Google Ads Manager

    • Google Ads Manager

    Mirum - IndiaNagpur, IN
    Mirum, a digital agency known for its innovative approach to online growth, has announced a new opening for a.The Google Ads Manager will be responsible for designing, managing, and optimizing paid...Show moreLast updated: 24 days ago
    • Promoted
    Radiant Solutions - Senior Marketing Manager

    Radiant Solutions - Senior Marketing Manager

    Radiant SolutionsAny Location, India
    Job Type : vision is to revolutionize the technological landscape by being a trusted partner to our customers, driven by our diverse expertise and innovative solve problems by innovation one custo...Show moreLast updated: 3 days ago
    • Promoted
    PR and Marketing Professional

    PR and Marketing Professional

    ConfidentialNagpur
    Brand Messaging & Positioning : .Develop and maintain consistent and compelling brand messaging across all platforms, ensuring it aligns with the company's vision and values.Build and nurture strong ...Show moreLast updated: 30+ days ago
    • Promoted
    Marketing Manager

    Marketing Manager

    CloudFronts - AI First Microsoft Solutions PartnerNagpur, IN
    Experience : 8 + Years Relevant.Joining Period : Immediate to 30 Days.CloudFronts is a 100% Dynamics 365 focused Microsoft Solutions Partner helping Teams & Organizations worldwide solve their Comple...Show moreLast updated: 30+ days ago
    • Promoted
    Marketing Executive

    Marketing Executive

    Vijayanand TravelsNagpur, Maharashtra, India
    We’re Hiring : Marketing Executives Locations : Nagpur Experience : 5–10 Years We’re looking for energetic Marketing Executives to grow our Parcel Booking and Bus Hire (Marriage, Corporate Events, etc...Show moreLast updated: 25 days ago
    • Promoted
    • New!
    (Apply in 3 Minutes) Brand Communications Manager

    (Apply in 3 Minutes) Brand Communications Manager

    House of Anita Dongre LimitedNagpur, Maharashtra, India
    House of Anita Dongre is hiring Brand and Communication Manager for Global Desi.The Brand Communication Manager at the House of Anita Dongre for Global Desi will play a crucial role in shaping and ...Show moreLast updated: less than 1 hour ago
    • Promoted
    Email Marketing Manager

    Email Marketing Manager

    Silvermine Groupnagpur, India
    The Email Marketing Manager will be responsible for planning, developing, implementing, and managing our overall email marketing strategy to drive engagement, retention, and conversions.This role r...Show moreLast updated: 8 days ago
    • Promoted
    • New!
    ▷ [Urgent Search] Marketing Executive

    ▷ [Urgent Search] Marketing Executive

    Vijayanand TravelsNagpur, Maharashtra, India
    We’re Hiring : Marketing Executives.We’re looking for energetic Marketing Executives to grow our Parcel Booking and Bus Hire (Marriage, Corporate Events, etc. Drive business growth in parcel, ticket,...Show moreLast updated: less than 1 hour ago
    • Promoted
    • New!
    ▷ (Apply in 3 Minutes) Social Media Manager - LOVETC

    ▷ (Apply in 3 Minutes) Social Media Manager - LOVETC

    Aditya Birla GroupNagpur, Maharashtra, India
    Company : Birla Cosmetics Private Limited.Brand : LOVETC - https : / / lovetc.Birla Cosmetics, part of Office of Ananya Birla, is home to two of India’s most culturally relevant beauty brands : .LOVETC — b...Show moreLast updated: less than 1 hour ago
    • Promoted
    B2B Marketing Programs / Event Manager (Remote | US Time Zone | Immediate Joiner only)

    B2B Marketing Programs / Event Manager (Remote | US Time Zone | Immediate Joiner only)

    HSV DigitalNagpur, IN
    Remote
    Remote (Only US Time Zone working hours).The ideal candidate brings a strong mix of strategic marketing, operational excellence, and data-driven execution. You will work closely with internal teams,...Show moreLast updated: 3 days ago