Job Title : SEO & SEM Strategy Manager (with GMB Profiling Expertise)
Experience : 4+ Years
Location : Madhapur, Hyderabad (Onsite)
Employment Type : Full-time
About Us
Multiplier AI is a fast-growing organization working with top global pharma leaders including Merck, Eli Lilly, Abbott, Cipla, Sun Pharma, Glenmark, and Galderma . As we move toward our IPO, we’re building a high-performance, innovation-driven team to accelerate our AI-led marketing solutions and strengthen our digital footprint.
About the Role
We are seeking a strategic and data-driven SEO & SEM professional who will own and drive our SEO, SEM, and GMB strategy —optimizing performance, addressing client concerns, and scaling growth without creating additional headcount.
This is not a typical execution-only role. We’re looking for someone who can act as a strategy manager , guide clients with actionable insights, build optimization roadmaps, and grow SEO / SEM as a core practice within the organization—including GEO (ChatGPT Optimization) and other emerging digital search fronts.
Key Responsibilities
- Develop and execute holistic SEO and SEM strategies across web, YouTube, and GMB platforms to maximize visibility, traffic, and conversions.
- Take full ownership of GMB strategy, optimization, and performance tracking to address client objectives and drive measurable growth.
- Conduct in-depth keyword, audience, and competitor analysis to identify growth opportunities.
- Build and deliver strategic SEO roadmaps for clients, including actionable insights for content, technical, and off-page improvements.
- Optimize YouTube content (titles, tags, descriptions, playlists, thumbnails) and drive YouTube SEO performance.
- Lead on-page, off-page, and technical SEO initiatives —ensuring alignment with search engine best practices.
- Collaborate with content, design, and performance marketing teams to create data-backed, SEO-optimized assets .
- Drive SEM campaigns (Google Ads, Display, Video) , ensuring ROI-focused outcomes.
- Leverage analytics tools (Google Analytics, Search Console, SEMrush, Ahrefs, TubeBuddy / VidIQ) to measure success and present performance dashboards.
- Stay updated on emerging SEO, SEM, and AI-driven optimization trends (including GEO and conversational search).
Requirements
Bachelor’s degree in Marketing, Communications, or related field.4+ years of proven SEO and SEM experience , with strong hands-on and strategic capabilities.Deep understanding of Google Analytics, Search Console, keyword planning, GMB, and performance reporting.Experience in SEO strategy formulation and client-facing performance discussions.Strong working knowledge of Google Ads , YouTube SEO , and paid optimization techniques.Proficiency with industry tools — SEMrush, Ahrefs, Screaming Frog, TubeBuddy / VidIQ, and Google Business tools.Knowledge of HTML, schema markup, WordPress , and technical SEO elements.Analytical mindset with a focus on translating data into growth strategy .Good to Have
Experience in video marketing and YouTube ad campaigns.Exposure to AI-powered SEO tools and ChatGPT Optimization (GEO) .Understanding of cross-platform SEO, local SEO, and social media optimization.Certifications in Google Analytics, Google Ads, HubSpot, or YouTube Marketing.Why Join Us
Opportunity to lead SEO & SEM as a strategic practice within a high-growth digital organization.Exposure to AI-driven marketing innovation and global client ecosystems.Collaborative, growth-oriented, and idea-driven culture.Competitive compensation and continuous learning opportunities.