Meta Ads Specialist (Facebook & Instagram Ads)

Performance Marketing Specialist – Meta Ads (International Clients)

📍 Location : Work from Home

🕑 Experience : Minimum 3 years

🌎 Client Base : USA, UK, Europe, Australia (Healthcare / Clinics preferred)

About the Role

We are looking for an experienced Performance Marketing Specialist – Meta Ads to join our growing team at Trawlii Pvt. Ltd. The ideal candidate must have hands-on experience running Facebook & Instagram ad campaigns for international clients , with proven success in lead generation campaigns

Key Responsibilities

• Plan, create, and optimize Meta (Facebook + Instagram) ad campaigns.
• Manage lead generation campaigns for clients.
• Conduct audience research, competitor analysis & campaign strategy planning.
• Track campaign performance in Meta Business Suite / Ads Manager and report insights.
• Optimize campaigns for ROI, CPL, and conversion goals.
• Stay updated with Meta Ads policies, trends, and best practices.

Requirements