Cloud Certitude - Pardot Developer - Salesforce Marketing Cloud

Description :

We are seeking a skilled Pardot Developer to join our marketing technology team. The ideal candidate will have hands-on experience with Pardot and a working knowledge of Salesforce Marketing Cloud (SFMC). You will be responsible for building, optimizing, and maintaining automated marketing journeys, campaigns, and integrations that enhance lead generation and customer engagement.

Key Responsibilities :

• Develop, configure, and optimize Pardot automation rules, engagement programs, forms, landing pages, and email templates.
• Collaborate with marketing and sales teams to design and implement lead nurturing and scoring models.
• Manage Pardot-Salesforce CRM integration, ensuring data accuracy and synchronization between systems.
• Build and maintain segmentation lists, dynamic content, and campaign reporting dashboards.
• Support the development of email campaigns and journeys in Salesforce Marketing Cloud, including the use of Journey Builder, Email Studio, and Automation Studio (as needed).
• Troubleshoot and resolve issues related to campaign performance, automation, or system integrations.
• Stay up-to-date with Salesforce and Pardot releases to recommend and implement best practices.
• Work with stakeholders to ensure marketing automation aligns with business goals and CRM strategy.

Required Skills & Qualifications :

(ref : hirist.tech)