LinkedIn Marketing Executive

We are a fast-growing IT solutions company specializing in [Web Development, Mobile App Development, SaaS, Cloud, AI, Blockchain, etc.]. We are seeking a dynamic LinkedIn Marketing Specialist to enhance our digital presence, generate qualified B2B leads, and strengthen our brand globally.

Key Responsibilities

• Develop and implement LinkedIn marketing strategies to build brand awareness and generate leads for IT services.
• Manage and optimize the company's LinkedIn page and senior leaders' professional profiles for maximum reach and credibility.
• Plan, create, and publish engaging content (posts, articles, case studies, polls, videos, infographics, etc.) for target audiences.
• Run and optimize LinkedIn Ads campaigns (Lead Generation, Website Visits, InMail, etc.) to achieve business goals.
• Generate organic B2B leads by leveraging LinkedIn Sales Navigator, advanced search filters, InMail outreach, and group networking.
• Build and nurture relationships with prospects through direct engagement, personalized messaging, and content sharing.
• Conduct competitor research and audience analysis to identify new growth opportunities.
• Collaborate with the sales team to align campaigns with lead generation and conversion targets.
• Track performance using LinkedIn Analytics and other tools, create detailed reports, and optimize campaigns for higher ROI.
• Stay updated on LinkedIn algorithm changes, IT industry insights, and B2B marketing trends.

Requirements

Preferred Skills (Nice-to-Have)

Skills : linkedin sales navigator,linkedin leads,linkedin,communication,lead generation

Skills Required

Hubspot, Google Analytics