Seo Director

Key Responsibilities :

• Develop and execute comprehensive SEO strategies to improve organic search rankings and drive targeted website traffic
• Conduct keyword research to identify high-impact keywords and integrate them into content, metadata, and on-page elements
• Perform SEO audits to identify and resolve technical SEO issues, including crawl errors, duplicate content, and site performance
• Collaborate with the content team to produce SEO-optimized content aligned with keyword strategies and user intent
• Manage off-site SEO initiatives such as link-building campaigns, outreach programs, and authority partnerships
• Monitor and analyze SEO performance metrics using tools like Google Analytics, Google Search Console, SEMrush, and Moz
• Stay informed on the latest SEO trends, search engine algorithm updates, and industry developments
• Provide regular performance reports, insights, and strategic recommendations to marketing leadership and senior stakeholders
• Work closely with web developers and UX designers to implement SEO improvements across the website architecture
• Align SEO strategies with broader marketing campaigns, product launches, and customer acquisition goals
• Research competitors' SEO strategies and identify opportunities for differentiation and improvement
• Implement emerging SEO trends such as mobile-first indexing, voice search optimization, and schema markup
• Ensure SEO best practices are applied consistently across all digital content and platforms

Skills Required

Keyword Research, Content Optimization, Google Analytics