Salesforce Marketing Cloud -Subject Matter Expert
Uplerschennai, India12 hours ago
Job descriptionEngage with client stakeholders to map customer journeys, define lifecycle strategies, and identify optimization opportunities. Conduct audits and maturity assessments of client SFMC setups, highlighting strengths, gaps, and recommendations for improvement. Guide clients through deliverability strategies (IP warming, authentication protocols, BIMI, etc.). Ensure compliance with GDPR, CCPA, CAN-SPAM, and global privacy regulations. Leadership & Team Management Oversee and mentor operational teams managing client campaigns and journeys. Manage multiple client portfolios simultaneously, balancing priorities and ensuring quality execution. Empower teams with frameworks, playbooks, and training resources to scale delivery excellence. Foster a consultative culture where teams not only execute but also identify opportunities for innovation. Architect and execute strategies that span across Email, SMS, Push, In-App, and Social integrations. Provide cross-channel attribution insights, enabling clients to understand performance and maximize ROI. Recommend and implement advanced personalization frameworks to enhance customer engagement. 5+ years of hands-on SFMC experience, with proven expertise in consulting and solutioning. Proficiency in SQL, AMPScript, APIs, and SFMC integrations. Strong understanding of email deliverability, compliance, and authentication standards. Good to have : Exposure to Salesforce CRM (Sales / Service Cloud) with the ability to advise clients on CRM-SFMC integrations. Hands-on experience with Cloud Pages and custom preference centers. Demonstrated ability to manage multiple clients and cross-functional teams effectively. Exceptional communication (written & spoken) and storytelling skills to influence stakeholders. Strong analytical mindset with the ability to translate technical findings into business recommendations. Good to have : Salesforce Marketing Cloud Consultant Certification or equivalent. Good to have : HTML / CSS skills for optimizing templates, landing pages, and content customization.
We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in delivering high-impact marketing automation solutions. This role requires not only hands-on technical proficiency in SFMC, but also strong communication, leadership, and storytelling skills to translate data-driven insights into business value. The SME will oversee multiple client engagements, mentor internal teams, and partner with stakeholders to identify opportunities for optimization, efficiency, and innovation across their marketing automation ecosystem.
Experience : 5.00 + years
Shift : 8 PM TO 5 AM
Mavlers - Mavlers is a sub-brand of Uplers, it is a full service digital marketing and technology partner. Mavlers is a reservoir of marketing mavericks. Our core is inspired by clients' appetite for ingenious ideas and ginormous goals. We help clients with strategic and cutting-edge technology. Mavlers stands out as a beacon of innovation, creativity, and client-centricity.
Key Responsibilities
Platform Expertise & Technical Consulting
- Act as the primary SFMC advisor across multiple client accounts, ensuring best practices and platform utilization.
- Design, configure, and optimize SFMC solution,s including journeys, automations, segmentation, and personalization.
- Provide technical recommendations on data modeling, integrations, preference management, and multi-channel strategy.
- Develop advanced solutions leveraging SQL, AMPScript, SSJS(Good to Have), APIs, and integrations with CRM platforms (Salesforce, etc.).
- Develop and maintain Cloud Pages, microsites, and custom preference centers to support client-specific use cases.
- Stay updated on SFMC enhancements and broader MarTech innovations, proactively advising clients on relevant applications.
Strategic & Client Consulting
Cross-Channel Marketing & Innovation
Key Skills & Qualifications
Create a job alert for this search
Subject Matter Expert • chennai, India
Related jobs
Salesforce Marketing Cloud Developer.We are looking for a Salesforce Marketing Cloud Developer with 3+ years of hands-on experience in designing, developing, and implementing marketing automation s...Show moreLast updated: 30+ days ago
The Senior Salesforce Commerce Cloud Developer will play a crucial role in designing, developing, and maintaining robust e-commerce solutions using Salesforce Commerce Cloud (SFCC).The role involve...Show moreLast updated: 30+ days ago
- Promoted
Salesforce Marketing Cloud Developer
The Judge GroupChennai Description : We are seeking a highly skilled and experienced Salesforce Marketing Cloud Developer to join our dynamic team.
The ideal candidate will be responsible for designing, developi...Show moreLast updated: 23 days ago
Salesforce Marketing Cloud Developer
Mavens-ichennai, tamilbadu, IndiaQuick Apply
- Promoted
Salesforce Marketing Cloud (Data Cloud) Developer- Contract
Gravity Infosolutions, Inc.Chennai, IN Salesforce Marketing Cloud / Data Cloud Developer- Contract.Hybrid (Pune / Mumbai / Bangalore).We are seeking a highly skilled and experienced individual to join our team as a Salesforce Data Cloud Spec...Show moreLast updated: 1 day ago
- Promoted
Salesforce Developer
Runmap Infotech Private Ltd.Chennai, IN Salesforce Developer (Immediate Joiner) – Remote | Contract / Freelance.Apex, Aura Components, and Visualforce.The ideal candidate should be able to manage client communications independently and d...Show moreLast updated: 24 days ago
- Promoted
Senior Salesforce Developer
IndsafriChennai, Tamil Nadu, India Years (Hands on Salesforce development).Immediate to 30 days preferred.Johannesburg, South Africa (onsite / hybrid).We are seeking highly skilled and certified Senior Salesforce Developers with prove...Show moreLast updated: 2 days ago
- Promoted
Salesforce Developer
Metacube Software Pvt Ltdchennai, tamil nadu, in Metacube Software is Looking for a Rockstar - Salesforce Developer.We’re looking for a Salesforce Developer who’s passionate about transforming businesses through innovative Salesforce solutions! T...Show moreLast updated: 30+ days ago
- Promoted
Salesforce Architect
IndsafriChennai, Tamil Nadu, India We’re open to part-time engagements.Chennai-based candidates will be prioritized for remote part-time opportunities.Sales Cloud, Service Cloud, Financial Services Cloud (FSC), Experience Cloud, and...Show moreLast updated: 2 days ago
- Promoted
Lead Salesforce Developer
Ashley Furniture IndustriesChennai, Tamil Nadu, India Design, develop, test, and deploy customized solutions within the Salesforce platform.Build and maintain Salesforce applications, workflows, triggers, and integrations with third-party applications...Show moreLast updated: 30+ days ago
- Promoted
Lead - Digital Technologies - Salesforce
Lennox India Technology CentreChennai, Tamil Nadu, India As a Salesforce Architect, you will be responsible for leading the design, development, and integration of Salesforce-based solutions.
You will work closely with business stakeholders, project manag...Show moreLast updated: 3 days ago
- Promoted
Salesforce Developer- Contract
Gravity Infosolutions, Inc.Chennai, IN Salesforce Developer- Contract.Remote(Two days in a week at any of our offices at Pune / Blr / Mumbai).We are looking for an experienced Salesforce Developer with 5–8 years of hands-on expertise in Ape...Show moreLast updated: 30+ days ago
- Promoted
Salesforce Consultant
MovateChennai, India Looking for a Senior hands-on Salesforce Commerce Cloud who will be responsible for the design and development of features and 3rd party integrations for the new Commerce implementation.The individ...Show moreLast updated: 21 days ago
- Promoted
Salesforce Marketing Cloud Developer
ConfidentialChennai, India TekWissen is a global workforce management provider throughout India and many other countries in the world.The below client is a global company with shared ideals and a deep sense of family.From ou...Show moreLast updated: 6 days ago
- Promoted
Senior Salesforce Commerce Cloud Developer (Remote)
CHARLES & KEITH GROUPChennai, INRemote
- Promoted
- New!
Salesforce Marketing Cloud -Subject Matter Expert
Uplersmount, India We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities.
The SME will act as the trusted advisor for clien...Show moreLast updated: 12 hours ago
- Promoted
Salesforce Developer
Digilechennai, tamil nadu, in Design, develop, test, and deploy.Apex, LWC, Visualforce, and Flows.Salesforce Sales Cloud, Service Cloud, or Experience Cloud.
Salesforce and external systems.Workflows, Process Builders, and Valid...Show moreLast updated: 15 days ago
- Promoted
Salesforce Developer
Tech USAChennai, IN Must have experience with Experience Cloud, Service Cloud, and Portals.We are looking for highly motivated and talented Software Engineers who are passionate about Salesforce development and clean ...Show moreLast updated: 1 day ago
- Promoted
Salesforce Developer
IMR Soft LLCChennai, Tamil Nadu, India Experience Range : 6 to 8 Years.Design and build high-performance, reusable, and reliable Apex code with best practices in mind.
Develop custom Lightning Web Components and optimize existing componen...Show moreLast updated: 2 days ago
- Promoted
Senior Salesforce Developer - Marketing Cloud
SS ConsultingChennai Senior Salesforce Marketing Cloud Developer Kochi, Chennai and Pune | Full-Time.Join a fast-growing and innovative IT Services & Consulting company based in Kochi, deliveri...Show moreLast updated: 30+ days ago