Business Development Representative

POSITION

Sales Development Representative (SDR) – North America Region

EDUCATION

MBA / PG in Management (Full-time) (Undergraduate degree in engineering preferred) LOCATION

Bangalore (Hybrid – 3 days / week in office)

About Algonomy Algonomy (previously Manthan-RichRelevance) is a global leader in algorithmic customer engagement, powering digital-first strategies for retailers and brands. With Xen AI at its core, we enable 1 : 1 omnichannel personalization, customer journey orchestration, and customer analytics, serving over 400 global brands including HP, L’Oréal, Tiffany & Co., McDonald's, Zalora, and Pizza Hut. Our solution portfolio includes the powerful

Active Content

platform ( / / algonomy.Com / omnichannel-customer-marketing / active-content / )—a real-time marketing solution enabling automated, personalized content experiences across customer touchpoints.

Role Overview As a

Sales Development Representative

you will be crucial in driving the sales pipeline for Algonomy’s

Active Content

solution, focused on the

North American market

• This role is ideal for professionals who bring strong experience in

Martech SaaS sales

especially in

Marketing Automation

Digital Experience Personalization

Bangalore-based

hybrid role. Candidates must be

located in Bangalore or willing to relocate

with a mandatory

3 days / week in-office

presence. You must also be

willing to work North American (US) business hours

Key Responsibilities Understand retail businesses in the North American region, perform need-gap analysis, and align Algonomy’s offerings accordingly. Strategize and execute territory planning alongside Account Directors, using a mix of Account-Based Marketing (ABM), high-touch, and low-touch approaches. Analyze campaign performance across demand generation channels (e.G., Google Ads, LinkedIn) and adjust outreach strategies accordingly. Generate a qualified pipeline for Algonomy's suite of offerings, with emphasis on

Active Content

by identifying, qualifying, and engaging prospects in international markets. Conduct high-velocity prospecting : identify decision-makers, uncover key needs ("hot buttons"), assess timelines and fit, and deliver tailored, value-driven outreach. Execute demand generation via outbound and inbound channels—personalized emails, calls, LinkedIn InMails, and more. Collaborate with internal teams to refine messaging, monitor performance, and ensure pipeline health. Work with a leading demand generation stack :

6Sense

intent-based ABM),

LinkedIn Sales Navigator

Outreach

SFDC

Marketo

Twilio

and more.

Required Experience & Qualifications 3–5 years

of experience in an SDR or equivalent business development role, preferably in a B2B SaaS company. Proven experience in selling

Martech SaaS

solutions. Familiarity with any of the following is highly preferred :

Marketing Automation platforms Customer Relationship Management (CRM) tools Digital Experience Personalization technologies Excellent and precise written and oral communication skills (a must!) Strong interpersonal skills and the ability to build rapport with prospects Critical thinker, quick learner, and a collaborative team player A hustler

self-driven, persistent, and results-oriented Comfortable working

US time zone hours Must be

Bangalore-based or willing to relocate

with availability to work from the office

at least 3 days / week

Why Join Us? Join a fast-growing global Martech leader solving real-world retail challenges. Work with cutting-edge technology and a world-class client base. Be part of a high-impact team with significant growth and career development opportunities. Thrive in a culture that’s bold, creative, agile, and always learning.